Documentary
‘Never Ask Why’ set for public release in 2024
Mumbai: Multi-award winning docu-drama ‘Never Ask Why’ is in talks with OTT platforms in India for global release in 2024, after the documentary’s remarkable success in the international film circuit.
Till date, the 19-minute short docu-drama has garnered over 63 awards and laurels at global film festivals, including ‘best director’ & ‘best short film’ wins at the Cannes World Film Festival, The French Duck Film Festival, Oregon Documentary Film Festival, Paladino d’Oro Sport Film Festival, New York Movie Awards, Naples Film Awards etc.
“Never Ask Why” has also been a semi-finalist at the Academy Award & BAFTA qualifying Flickers’ Rhode Island International Film Festival, bringing it tantalizingly close to be selected for Oscars & BAFTA glory.
The maiden project of Eating Potatoes, a film-focused production house of new-age advertising agency Buffalo Soldiers, “Never Ask Why” beautifully chronicles the journey of 20 under-privileged kids in the inaugural year of the Jishnu Mitra Foundation, where children united under the banner of the ‘Dream Team’ came to play in the U-15 Delhi Youth League. “We are in talks for a global release and hope everyone can see the beauty behind the docu-drama that has resonated deeply with audiences around the world,” explained Eating Potatoes co-founder & CEO Sumon K Chakrabarti.
Jishnu Mitra Foundation was launched in 2018 with a mission to promote football among underprivileged children under the age of 15.
“The unfulfilled dream of a young football fan, Jishnu Mitra, became the catalyst to help achieve the dreams of talented young under-15 football players who come from a section of our society that’s struggling to meet their daily needs,” said Tech Mahindra former MD & CEO CP Gurnani. “I think it was a difficult subject, to convert it into a story of triumph of hope over a tragedy, ‘Never Ask Why’ was a beautiful rendition of someone’s dream,” Gurnani added.
“The passion with which the kids of Jishnu Mitra Foundation have been playing football, I think the team behind ‘Never Ask Why’ told the story with similar passion and art. And it tears me up very easily,” said AVSM and India’s first individual Olympic medalist Colonel Rajyavardhan Singh Rathore, at a private screening of the docu-drama at Alliance Française in New Delhi.
Directed by Saurabh Dubey, a co-founder of Eating Potatoes, the film has had 17 private screenings across Mumbai, New Delhi, Pune, New Jersey, and Atlanta, touching the hearts of audiences worldwide. “While the Dream Team of JMF boys didn’t win the league, they captured the hearts and minds of everyone with their passion for football,” says Dubey. “The journey of these children, their zeal and dedication, despite the hardships, is what makes this story so powerful. It’s a narrative of hope, dreams, and the transformative power of sports.”
The foundation has two coaching partners – TSC Asia in Delhi NCR and Veterans Club in Kolkata. Jagdish Mitra and Urmi Mitra, who started the Jishnu Mitra Foundation, said: “We are overwhelmed by the global recognition ‘Never Ask Why’ has received. It’s a testament to the work we are trying to do at Jishnu Mitra Foundation, to the power of storytelling and the universal appeal of hope and perseverance.”
Documentary
Discovery Channel premieres Unani Ki Kahaani on World Unani Day
Actor Jim Sarbh narrates a journey through Unani medicine, history, and modern wellness
MUMBAI: In celebration of World Unani Day, Discovery Channel has premiered Unani Ki Kahaani, a captivating new documentary narrated by actor Jim Sarbh. The film explores Unani medicine not just as an ancient tradition but as a philosophy of health that remains relevant in today’s world of lifestyle disorders and chronic illnesses.
Produced in collaboration with Hamdard Laboratories, the documentary traces Unani medicine from its roots in ancient Greece to its flourishing practice in India. Along the way, it asks a simple yet profound question: what does it really mean to be healthy? And why do we often treat symptoms without curing the underlying problem?
At the heart of Unani medicine is the belief in balance, between body, mind, spirit, and environment. The documentary reflects on moments like the Covid-19 pandemic, when India turned to both modern medicine and its own centuries-old systems of preventive care.
Jim Sarbh’s narration gives the story a modern voice, guiding viewers through history, philosophy, and science with curiosity and clarity.
Hamdard Laboratories chairman and managing trustee Abdul Majeed said, “Unani Ki Kahaani invites viewers to see healing as more than symptom relief. It is about balance, prevention, and long-term wellbeing. Through Unani medicine, we aim to help everyone understand that true healing restores harmony.”
Commenting on his role, Jim Sarbh added, “Narrating Unani Ki Kahaani was a learning experience. I was struck by how this system connects history, culture, and the idea of living in balance.”
The film brings historical icons such as Hippocrates and Ibn Sina together with Indian pioneers including Hakim Ajmal Khan, Hafiz Abdul Majeed, and Hakeem Abdul Hameed, showing how Unani has evolved as a living, adaptive system shaped by multiple cultures.
Featuring insights from modern medicine, Ayurveda, Unani practitioners, academics, and public health experts, Unani Ki Kahaani bridges traditional knowledge with contemporary healthcare. Its aim is to make holistic healing approachable for everyone, especially younger audiences seeking deeper understanding in a fast-paced world.
