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NBC Universal unveils new division to boost digital media

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MUMBAI: NBC Universal has formed a new business unit, the Technology Growth Center (TGC), within the media giant to focus on new business opportunities in digital media. NBC Universal has tapped Darren Feher, the company’s chief technology officer, to run the group.

Feher will be reporting to NBC Universal’s technology and operations division president and chief information officer of Media Works John Eck.

“Today, consumers want to enjoy media any time and any where,” Eck said. “The TGC will help fulfill this demand by providing the necessary technology to foster a greater variety of distribution methods.”
The new division will coordinate NBCU’s approach to technology across the company’s various distribution channels.

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TGC is organized into four divisions: Technical Product Development, developing technology in the areas of broadband, iTV, electronic-sell-through, mobile and wireless, DVRs and gaming; Policy, Strategy and Standards, focusing on increasing the influence of NBC Universal’s industry positions among standards consortia and in Washington; Emerging Technology and Research, working with GE’s Global Research Center and universities; and Anti-Piracy Technical Operations, with an emphasis on forensic watermarking, cracking down on Internet piracy, and raids and investigations, stated a media report.

The division has already developed the technology that allowed NBC Universal to digitally send its TV content to Apple for distribution on iTunes, eliminating the need for digital beta tapes. Other TGC projects underway include DVD point-of sale activation, forensic watermarking, new peer based distribution technologies, download-to-own technology, DRM standards and automatic closed captioning.

The TGC has also launched several interactive television projects, including a service that enabled DirecTV, EchoStar and Time Warner Cable subscribers to access medal counts, athlete biographies and news during broadcasts of the Winter Olympics in February. More recently, the TGC has facilitated online voting in several NBC shows, including Deal or No Deal.

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News Broadcasting

Network18 channels lead YouTube news viewership in March 2026

CNN-News18, News18 India and CNBC channels top categories with record views

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MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.

At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.

In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.

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The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.

The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.

In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.

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