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NBA, Perform announce multi-year digital media deal
MUMBAI: The National Basketball Association (NBA) and Perform Media, a leading digital sports content and media group have announced a multi-year partnership that will see Perform manage the league’s official websites in more than 15 international markets, including Argentina, Australia, Canada, India, Japan, Mexico and Spain.
Through the partnership, Perform will leverage its global editorial and commercial teams to manage the NBA’s official online destinations in select international markets that together reach more than 15 million unique visitors each month. Perform will focus on growing the league’s international audiences on these platforms through locally-relevant stories and branded content, and on promoting NBA League Pass – the league’s live-game subscription service – on DAZN, Perform’s OTT platform.
“We are delighted to be working so closely with such a major rights holder as the NBA,” said Perform Media CEO Juan Delgado. “Our goal is to help replicate the NBA’s success in additional markets by leveraging the power of digital, and of course, Perform’s unique international footprint and expertise. Our continuous focus on innovation in the digital world ensures we are uniquely positioned to help premium rights holders like the NBA drive interest and engagement in the sport worldwide.”
“Perform has been a trusted NBA partner, and we’re excited to broaden our relationship to include the management of our digital properties in additional markets around the world,” said NBA senior vice president, global media distribution and business operations, Matt Brabants. “We look forward to leveraging Perform’s expertise in building global audiences to bring exciting, localised content to our passionate international fans.”
Perform currently owns and manages 10 D2C properties worldwide that reach more than 170 million fans per month – Goal.com being its largest property and the largest soccer platform in the world, with nearly 100 million users per month – as well as other strategic, long-term partnerships with the NFL, FIBA, WTA and CONMEBOL.
The NBA currently features 20 localised, international web destinations.
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NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul Hameed Excellence Awards to figures who have left their mark across healthcare, education, sport, public service and the arts.
The ceremony, attended by minister of state for defence Sanjay Seth and senior officials from the ministry of Ayush, celebrated individuals whose work blends professional success with a sense of public purpose. It was as much a roll call of achievement as it was a reminder that influence is not measured only in profits or podiums, but in people reached and lives improved.
Among the headline awardees was Alakh Pandey, founder and chief executive of PhysicsWallah, recognised for turning affordable digital learning into a mass movement. On the sporting front, Arjuna Awardee and kabaddi player Sakshi Puniya was honoured for her contribution to the game and for pushing women’s participation onto bigger stages.
The cultural spotlight fell on veteran lyricist and poet Santosh Anand, whose songs have echoed across generations of Hindi cinema. At 97, Anand accepted the honour with characteristic humility, reflecting on a life shaped by perseverance and hope.
Healthcare honours spanned both modern and traditional systems. Manoj N. Nesari was recognised for strengthening Ayurveda’s place in national and global health frameworks. Padma shri Mohammed Abdul Waheed was honoured for his research-backed work in Unani medicine, while padma shri Mohsin Wali received recognition for his long-standing contribution to patient-centred care.
Education and social development also featured prominently. Padma shri Zahir Ishaq Kazi was honoured for decades of work in education, while former Meghalaya superintendent of Police T. C. Chacko was recognised for public service. Goonj founder Anshu Gupta received an award for his dignity-centred rural development initiatives, and the Hunar Shakti Foundation was honoured for empowering women and young girls through skill development.
The Lifetime Achievement Award went to former IAS officer Shailaja Chandra for her long career in public healthcare and governance, particularly in the traditional systems under Ayush.
Speaking at the event, Hamdard chairman Abdul Majeed said the awards were a tribute to those who combine excellence with empathy. “These awardees reflect Hakeem Sahib’s belief that healthcare, education and public service must ultimately serve humanity,” he said.
Minister Seth struck a forward-looking note, saying India’s young population gives the country a unique opportunity to become a global destination for learning, health and wellness by 2047.
The ceremony also featured the trailer launch of Unani Ki Kahaani, an upcoming documentary starring actor Jim Sarbh, set to premiere on Discovery on 11 February.
Instituted in memory of Unani scholar and educationist Hakeem Abdul Hameed, the awards have grown into a national platform that celebrates those building a more inclusive and resilient India. For one evening at least, the spotlight was not just on success, but on service with substance.
