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I&B Ministry

Naidu concerned over stereotypical portrayal of women

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NEW DELHI: Information and broadcasting minster M Venkaiah Naidu expressed concern over the stereotypical portrayal of women in movies which led to increased objectification.

The minister said media should play a greater role in informing women about their rights and Nari Shakti programmes should be encouraged across media platforms. It was imperative to draw from the valuable contributions and examples set by great women leaders and intellectuals who have adorned the history of our nation.

Speaking at the celebration of the 100th episode of the DD News programme Tejaswani devoted to women empowerment at which Minister of State Rajyavardhan Rathore was also present, Naidu said gave another example of media playing a positive role when he said the #SelfieWithDaughters campaign launched by Prime Minister through his Mann ki Baat on All India Radio became a worldwide phenomenon trending among top five across the world.

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Naidu also felicitated 14 Tejasvini from different walks of life on the occasion. The Minister also inaugurated the Tejaswini YouTube link on the occasion.

He urged Prasar Bharati to play a vital role in spreading the message of the numerous schemes the government for the girl child, adolescent girl and women. Creating and developing programmes which carried the message, preferably in a subtle manner, of the latent talent and strength women possessed.

Some iof the Tejasvinis honoured are:  

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1.  Deepa Malik, Paralympic 2017 Silver Medalist

2.  Pandita Anuradha Pal, World’s First Woman Professional Tabla Player

3.  Sonal Mansigh, Bharatnatyam Artiste

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4.  Pragya Ghildiyal, Best Sports person with disabilities

5.  Santosh Yadav, Mountaineer

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I&B Ministry

AIDCF moves TDSAT over Waves plan to stream linear TV channels

Industry body flags regulatory gap as OTT push sparks broadcast turf war

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NEW DELHI: The battle between traditional television distributors and digital platforms has found its way to the courts, with the All India Digital Cable Federation (AIDCF) moving the Telecom Disputes Settlement and Appellate Tribunal (TDSAT) against Prasar Bharati’s latest OTT play.

At the heart of the dispute is Waves, Prasar Bharati’s OTT platform, which has invited applications to onboard linear satellite TV channels. Aidcf, which represents multi-system operators (msos), argues that this move sidesteps existing broadcasting rules and risks tilting the playing field in favour of digital platforms.

The federation’s petition hinges on a key provision in the Uplinking and Downlinking Guidelines, 2022. Clause 11(3)(f) allows broadcasters to downlink channels only if they provide signal decoders to recognised distribution platforms such as MSOS, DTH operators, hits operators and iptv platforms. OTT platforms, aidcf points out, do not feature on that list.

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In simple terms, AIDCF’s argument is this: if OTT platforms are not officially recognised distributors, they should not be receiving broadcast signals in the first place. By inviting channels onto Waves, the federation claims, Prasar Bharati is opening a backdoor that lets broadcasters bypass long-standing rules.

The concern goes beyond legal interpretation. Aidcf says OTT platforms currently operate without a clear regulatory framework, allowing them to expand into traditional broadcasting territory without the compliance burden that cable and satellite operators must carry. That, it argues, creates an uneven contest.

There is also a warning for broadcasters. If they provide signal decoders to an OTT platform like Waves, they could risk breaching the very conditions under which their downlinking permissions were granted.

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For its part, Prasar Bharati’s Waves initiative is positioned as a step towards wider access and digital reach, bringing linear television into the streaming era. But critics say the move blurs the line between regulated broadcasting and largely unregulated streaming.

The matter is expected to come up before tdsat next week. The outcome could do more than settle a single dispute. It may help define how India regulates the fast-merging worlds of television and OTT, where the lines are getting fuzzier by the day and the stakes, sharper than ever.

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