Music and Youth
MTV India hops on to Hong Kong’s now TV platform
MUMBAI: Starting June, youth entertainment channel MTV India has hopped on to now TV in Hong Kong. Now TV is one of the world’s largest commercial deployments of IPTV and Hong Kong’s largest pay TV provider. It offers a wide range of local and international content on its platform in Hong Kong.
MTV India EVP and business head Aditya Swamy said, “It is extremely exciting for MTV India to enter Hong Kong with now TV. Being the universe of the young, we have never been boxed by geographical boundaries. Our service goes to over 35 countries, broadcasting a heady dose of our local pop culture. The catchy Bollywood tunes, our original music productions and our super hit reality and drama series will entertain young people across varied cultural backgrounds bringing them together in their love for all things MTV.”
IndiaCast group COO Gaurav Gandhi added, “With the launch of MTV India on now TV, we have further strengthened our relationship with the platform. Together, we look forward to providing the very best of South Asian Entertainment to the diaspora in Hong Kong. This launch increases MTV India’s international footprint to 50 countries as the channel continues to entertain global audiences through its unique offerings including original music programming, Bollywood music and successful fiction and non-fiction format shows targeted to the youth.”
Pay TV PCCW’s executive vice Loke Kheng Tham said, “now TV is Hong Kong’s largest pay-TV provider, offering more than 190 top-class channels to our 1.2 million customers. Adding MTV India to our lineup further demonstrates now TV’s commitment to providing all customers with a wide range of program choices. Indians in Hong Kong can now watch their favorite shows exclusively on now TV as part of the Indian Pack.”
Currently, MTV India is available in 49 countries including the US, Australia, New Zealand, UAE, Nigeria, Thailand, Trinidad & Tobago, Singapore among others.
MUMBAI: Mumbai is about to witness something it has never seen before. The Global Youth Festival arrives on 6-7 December at Jio World Garden with 15,000 attendees and 60-plus experiences sprawled across six sprawling arenas. On its sixth edition, this is no ordinary jamboree—it is a carefully orchestrated collision of wellness, adventure, arts, music, yoga and social change.
Chief Minister of Maharashtra Devendra Fadnavis will throw open the proceedings with a landmark ceremony, signalling the state’s backing for a movement that has already mobilised youth across 20-plus countries and 170-plus cities. The sheer scale is staggering: 500-plus volunteers powering the machine, 600,000-plus volunteer hours logged across previous editions, and millions of lives touched annually.
The speaker roster is formidable. Diipa Büller-Khosla and Dipali Goenka, chief executive of Welspun India, will share the stage with Malaika Arora in conversations spanning leadership, creativity and culture. Union Minister for Sports and Youth Affairs Mansukhbhai Mandaviya will also attend, reinforcing GYF’s reach into the corridors of power.
But this is not mere talk. The Solaris Mainstage promises concerts from renowned Indian artists. Innerverse delivers a 360-degree LED spectacle of art, technology and sound. The Love and Care Arena houses hands-on projects spanning women’s empowerment, child education, rural upliftment and animal welfare. India’s largest outdoor sound-healing experience awaits. An inflatable obstacle course, neon drifter karts and open-sky bouldering cater to thrill-seekers.
Some have branded GYF the “Coachella of Consciousness.” Others call it “India’s Largest Sober Festival.” Spiritual visionary Pujya Gurudevshri Rakeshji, who inspired the festival, will deliver the Wisdom Masterclass. Every rupee goes to charity.
After Mumbai comes Kolkata on 14 December. New York looms next year. For one weekend in December, Mumbai becomes the epicentre of youth-driven change—and nothing will be quite the same after.
Tickets available on BookMyShow. Visit youthfestival.srmd.org or follow @globalyouthfestival on Instagram.
