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MSOs, LCOs working towards increasing broadband reach: I&B

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NEW DELHI: Officials in the Information and Broadcasting Ministry said that several multi-system operators (MSOs) and local cable operators (LCOs) were already helping in increasing the reach of broadband throughout the country.

 

However, these officials told Indiantelevision.com that they were unaware of any approach to the Ministry by the Department of Telecom (DoT) to seek the help of MSOs and LCOs for this purpose.

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They agreed that using LCOs would help as this segment had the last mile connectivity all over the country. In any case, it was felt that MSOs and LCOs – being private businesses – could be approached directly by the DoT.

 

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It was stated by LCO and MSO sources that several LCOs were already involved in the business of broadband penetration in addition to television. Furthermore some MSOs and LCOs already had licences for this purpose. One MSO said that the DoT had in fact already devised different categories of licensing for such purposes.

 

The Broadband Policy 2004 had also suggested that cable TV network be used as a franchisee network of the service provider for provisioning broadband services, the official added.

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Some MSOs and LCOs have held a meeting with DoT in this connection, and sought certain facilities. 

 

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The government plans to provide broadband connectivity across the country and it has to work on many fronts, the official said adding that one is National Optical Fibre Network (NOFN), which will cover villages, and the other will be to ensure Internet connectivity in cities and small towns.

 

The government plans to utilise Universal Service Obligation Fund to provide incentives to ensure coverage in such areas through viability gap funding, DoT officials said. 

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Broadband

ACT Fibernet elevates Aditya Singh to chief customer experience officer

Former senior vp to drive service, retention and delivery revamp

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BENGALURU: ACT Fibernet has elevated Aditya Singh to chief customer experience officer, effective 1 January, 2026, as the broadband provider seeks to tighten its grip on service quality in an increasingly competitive market.

Singh, who previously served as senior vice-president – customer experience and loyalty at group level, will now join the executive committee and lead the company’s end-to-end customer transformation agenda.

The move gives him oversight of customer service, customer retention and service delivery, alongside a broader mandate to strengthen network resilience and field operations. The company said the reshuffle underlines its intent to deliver a “consistent, seamless and superior” experience to its 2.3m subscribers across more than 30 cities.

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Headquartered in Bengaluru, ACT Fibernet, the consumer-facing brand of Atria Convergence Technologies Limited, is one of India’s largest wired internet service providers. It has built its pitch on high-speed connectivity and responsive customer support, at a time when fibre roll-outs and price wars are redrawing the broadband map.

In a statement, Singh said he was “deeply honoured” to take on the expanded brief and join the executive committee as the company sharpens its focus on simplifying customer touchpoints and turning subscribers into brand advocates.

The elevation signals a clear priority: in a crowded fibre market, customer experience is fast becoming the decisive battleground.

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