Hollywood
Movies Now joins hand with Romedy Now this Valentine’s
MUMBAI: This Valentine’s, Twitterati celebrated as two popular television channels brought the house down with the most innovative digital activity ever!
In a first of its kind initiative, Movies Now flirted with Romedy Now and made it the most memorable Valentine’s Day for the twitter community who joined in the conversation to make sure Romedy NOW accepts the date.
It all started at 10:30 am on February 14 when MOVIES NOW was seen making a move on Romedy NOW, who seemed a bit reticent initially, but finally agreed to go on a date with MOVIES NOW – only after MOVIES NOW pulled out all the moves to get Romedy NOW to #BeMyValentine.
The two channels used dialogues from iconic movies and series to make the conversation an extraordinary one for all Twitterati. The conversation involved the followers of both brands to support them in their responses to each other, which enriched the exchange even more!
The unique activity was conceptualized by MOVIES NOW’s digital agency Carpe Diem and executed by agencies of both brands – Carpe Diem and Skarma.
Hollywood
Paramount Skydance secures financing for Warner Bros Discovery deal
Debt syndication and new loans push $111 billion merger closer to close
WASHINGTON: Paramount Skydance has taken a major step towards its planned acquisition of Warner Bros Discovery, securing fresh financing and completing the syndication of its bridge loan facility.
In a filing with the Securities and Exchange Commission, the company confirmed that the bridge facility has now been distributed among a group of 18 banks, reducing total commitments to $49 billion from an earlier $54 billion. The move spreads risk across lenders and signals growing confidence in one of the year’s largest media deals.
Alongside this, the company has finalised permanent financing arrangements, including $5 billion in senior term loans and a $5 billion revolving credit facility. A previously planned $3.5 billion credit line has been dropped as part of the restructuring.
The loans are secured against key assets, including Paramount Global, Skydance Media and Warner Bros post-merger, underlining the scale and complexity of the transaction.
The financing push follows a competitive bidding process earlier this year, which saw interest from players such as Netflix before Paramount Skydance emerged as the frontrunner. The deal, valued at $111 billion, is expected to close in the third quarter, subject to regulatory approvals.
Adding to the momentum, the company has also secured significant equity backing, including investments from Middle Eastern funds, with support from billionaire Larry Ellison, who has guaranteed the equity portion of the transaction.
Commenting on the development, Paramount Skydance chief strategy officer Andy Gordon said, “Our successful debt syndication and new debt facilities represent another important milestone towards the completion of our acquisition of Warner Bros Discovery.”
Once completed, the combined entity is expected to carry net debt of just under $80 billion, reflecting the sheer scale of the merger.
As Hollywood continues to consolidate in the streaming era, this deal could reshape the competitive landscape, with Paramount Skydance betting big on scale, content and financial muscle to take on global rivals.
