Kids
Motu Patlu, 800 kids clean up Mumbai beaches post-Visarjan
MUMBAI: Nickelodeon Toon Shiva along with superstars Motu Patlu were at Girgaum and Juhu Chowpatty on Fridayas part of a cleanup drive.
The drive was curated by CMCA, a non-profit organization which works with schools to promote civic awareness among youth and children. As part of the drive, over 800 students along with Nicktoons Shiva and Motu Patlu, collected the waste that got washed back by the water, after the Ganesh immersions. This was done in a bid to make the beaches litter free.
The purpose of this initiative was to sensitize children on the responsibilities that go with the celebration of any festival. In the case of Ganesh Visarjan, Nicktoon Shiva and superstars Motu Patlu educated the kids about the ill-effects of immersing POP idols in water bodies. The kids were encouraged to buy clay idols /eco-friendly idols or immerse their POP idols in artificial ponds.
Motu Patlu commented, “We are extremely proud of CMCA’s active involvement in promoting civic awareness and responsible celebration of festivities in Mumbai. It is important that the kids, who are our best friends, enjoy festivities but are also aware of the responsibilities that go with it. Children are not only impressionable and early adopters of change but also have tremendous power to amplify this message of a clean Mumbai.”
Vinodini Lulla, trustee at CMCA, added, “Students are encouraged to use ecofriendly idols. Cleaning up give the students an experiential learning on what we do to our beaches and marine life. We are delighted to have found a partner in Viacom18. With this drive, “We will be able to bring about a behavioral change towards environment protection among the young students in Mumbai.”
Viacom18 Media is one of India’s fastest growing entertainment networks and a house of iconic brands that offers multi-platform, multi-generational and multicultural brand experiences. Nickelodeon, India’s leading kids’ entertainment brand and part of the Viacom18, is available in over 100 million households in India. Children’s Movement for Civic Awareness (CMCA) is a 16 year old non-profit organization, working with schools across Karnataka, Tamil Nadu, Kerala and Maharashtra, promoting democracy, citizenship values and civic awareness among children and youth.
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
