News Broadcasting
Monisha Singh joins Miditech as VP programming
MUMBAI: The cat is out of the bag. Former UTV creative director Monisha Singh, who called it quits at Ronnie Screwvala’s company last month, has joined the Alva brothers-promoted Miditech.
Based in Mumbai, Singh will be heading Miditech’s fiction and entertainment division as vice-president programming. Additionally, Singh has also been inducted onto the Miditech board of the directors.
For the 27-year-old Singh, today marked her first official working day at Miditech.
Speaking exclusively to indiantelevision, Miditech CEO Nikhil Alva offered, “We are very serious about expanding in the fiction and entertainment space. Monisha Singh’s appointment is just one indicator of that intent.”
As part of the expansion plan, Miditech has already shifted to larger offices in Mumbai’s Andheri East suburb. Besides that, the production house is also setting up a separate state of the art post production studio in Andheri East, which should be up and running in a month’s time, Alva says.
Singh’s is just among the more higher profile appointments that Miditech is in the middle of undertaking. Alva says that from the present staff strength of 30-35 in Mumbai, it will go up to around 60 in the next two months.
Singh, an economics graduate and mass communications post graduate, began her career with Ekta Kapoor’s Balaji Telefilms as a creative director. This was when India’s premier soap factory was still a fledgling production house.
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
