iWorld
Moneycontrol Pro acquires 1.5 lakh paid subscribers within a year of launch
MUMBAI: When Network18’s business news website, Moneycontrol, launched its paid service in April 2019, it did not expect that by 31 March 2020 its Moneycontrol Pro service will have acquired 1.5 lakh members.
“Moneycontrol Pro's success is very encouraging because it tells us there is a discerning public willing to pay for top-notch commentary, insights and analyses that help them to take informed investment decisions,” said Moneycontrol group consulting editor Manas Chakravarty.
Moneycontrol Pro’s aim is to serve readers with actionable insights into the stock markets, businesses, industries, economy and vital indicators to understand to help with their financial decisions. A survey commissioned in February found that 85 per cent users gave a thumbs up to the product and content.
Moneycontrol business head B2C revenues Manoj Nagpal said, “The subscription growth is a reflection of the trust and the value-added content subscribers are getting, adding that Moneycontrol Pro has been able to keep evolving in the past year and enriching the user experience. Keeping subscriber needs at the core of the offering and surpassing user expectations have been the driver of growth for Pro. Adding value to an astute Moneycontrol user is not an easy task, as it is arguably one of the most discerning and value audience in India.”
The company claims that the essence of Pro is high-quality content and constant product innovations. Moneycontrol offers a promise that its content -investment ideas from the in-house research team, sharp commentary and opinion that decodes a fast-changing economy, exclusive blogs are written by high-net worth individuals and market gurus – will not be found anywhere else.
By becoming a Moneycontrol Pro subscriber, a user gets access to technical analysis trading ideas from a hand-picked team of experts, a daily newsletter and a weekly wrap that makes sense of the biggest financial events. In addition, Pro subscribers can also unlock an ad-free experience on the app and desktop as well as perks, such as invites to exclusive events and offers for attending big-ticket conferences and seminars.
iWorld
Prime Video bets big on India with global originals, films and franchise expansion
Execs highlight scale, travelability and new IP bets as India anchors global strategy
MUMBAI: At Prime Video Presents 2026, the message was clear and confident. India is not just part of the plan, it is central to it.
In a lively fireside chat hosted by filmmaker Karan Johar, Kelly Day, vice president of prime video and amazon mgm studios international, Nicole Clemens, vice president of international originals, and Gaurav Gandhi, vice president for Apac and Anz, laid out an ambitious roadmap. Think bigger stories, wider reach and a sharper focus on building franchises that travel.
Kelly Day, a regular visitor to India, set the tone early. Calling the country “one of the most important markets globally”, she pointed to the sheer scale and diversity of audiences as a driving force behind Prime Video’s growth. Indian Originals, she said, are not just local hits but global engines powering subscriptions and engagement.
That global appeal is already visible. According to Clemens, around 25 percent of viewership for Indian content now comes from outside the country. Shows rooted deeply in local culture are finding fans worldwide, proving that specificity, when paired with universal themes, travels well. From gritty dramas to sharp thrillers, Indian storytelling is increasingly crossing borders with ease.
Clemens, who joined recently to lead international originals, was particularly upbeat about India’s creative range. She highlighted a growing slate of over 100 shows in development and production, with more than 60 percent returning for multiple seasons. For her, the formula is simple. Authentic stories, told well, resonate everywhere.
Adding to the buzz, she teased new and returning titles, alongside a fresh superhero universe, the Kalyug Warriors. It signals a push into new genres while doubling down on familiar fan favourites.
If content is king, distribution is the clever courtier. Day outlined Prime Video’s layered business model in India, which blends subscription, rentals, add on channels and ad supported viewing through Amazon MX Player. The idea is straightforward. Give viewers choice, whether they want premium, free or pay per view.
India, she noted, has also become a testing ground for innovation. Tiered pricing, mobile only plans and language diversity have all been sharpened here before being exported to other markets. In many ways, the India playbook is now influencing global strategy.
For Gaurav Gandhi, the next chapter is about scale with intent. He outlined four priorities. Making Prime Video more accessible, pushing Indian content globally, building stronger franchises and supercharging the films business.
On films, the platform is moving beyond licensing into co productions and now theatrical releases in partnership with amazon mgm studios. These films will eventually stream on Prime Video, creating a full circle from cinema halls to living rooms across 240 countries.
Franchise building remains another key pillar. With hits like The Family Man, Mirzapur and Panchayat already enjoying multi season success, the focus is now on creating the next wave of enduring IP. Newer titles are already lining up for second seasons, signalling a steady pipeline.
What stood out through the conversation was a shared belief. Streaming in India is still in its early innings, and the runway is long. With a mix of local flavour and global ambition, Prime Video is betting that stories from India will not just stay at home, but travel far and wide.
Or as the executives seemed to suggest, the world is watching and India has plenty more to show.
