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Madras HC to hear petition of cable ops on Tuesday
MUMBAI: The Madras High Court has pushed the hearing of Chennai cable operators petition challenging the government‘s digitisation notification to Tuesday.
The petition filed by Chennai Metro Cable Operators Association (CMCOA) seeks to postpone the implementation of digitisation in Chennai.
Counsels appearing on behalf of the petitioner as well as the respondents requested the court for time before the case came up for hearing.
Following the request, the two-member bench of Justice Elipe Dharma Rao and Aruna Jagadeesan adjourned the matter till Tuesday.
There are 18 respondents in the petition which includes the Information and Broadcasting (I&B) Ministry, Telecom Regulatory Authority of India (Trai) besides the Multi System Operators (MSOs) from Chennai.
The CMCOA had earlier filed a petition seeking postponement of cable digitisation in Chennai by at least three months following which the DAS implementation was stayed by the Court.
The deadline for the first phase of digitisation in the four metro cities was 31 October.
The Madras High Court had on 31 October stayed the digitisation in Chennai till 5 November. The Court again extended the deadline till 9 November following which it was put off till 19 November.
The matter is still pending before the court which had told the CMCOA to challenge the centre‘s digitisation notification rather than seeking extension.
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.








