IPTV
LG expands free streaming with 100 plus channels on smart TVs
MUMBAI: LG Electronics India has expanded its free, ad-supported streaming service, LG Channels, now offering more than 100 channels across various genres, including entertainment, news, music, and children’s programming.
LG smart TV owners can access these channels without the need for set-top boxes, subscriptions, or payments, enhancing convenience and accessibility. The platform features content in Hindi, English, and several regional languages, including Punjabi, Tamil, Telugu, Marathi, Gujarati, and Bangla, catering to a diverse audience.
“We are committed to enhancing the entertainment experience for our customers,” said LG Electronics India MD Hong Ju Jeon. “With over 100 free channels, LG Channels provides a wide range of content suited to all age groups. We will continue to expand and personalise our offerings.”
LG Channels is available on all LG smart TVs via the pre-installed app.
Swift TV, India’s rapidly growing Free Ad-Supported Streaming Television (FAST) platform, has partnered with Hoichoi, the leading destination for Bengali and Hindi entertainment, to deliver premium regional content absolutely free.
With 800K+ downloads and 130+ live channels in 12+ languages, Swift TV offers an extensive catalog of movies, shows, and live entertainment. This collaboration brings Hoichoi’s acclaimed Bengali and Hindi originals, movies, and series directly to the Swift TV app, at no extra cost.
A major highlight is the exclusive Hoichoi Live Channels—a first-of-its-kind innovation in FAST streaming. The Bengali Hoichoi Live Channel is available internationally (except India), while the Hindi channel is accessible worldwide, including India. This positions Swift TV as the go-to destination for regional entertainment across India, the US, and Canada.
“We’re thrilled to bring Hoichoi’s exceptional content to our audiences,” said a Swift TV spokesperson. “Our bespoke Hoichoi Live Channels set new benchmarks for free, high-quality regional entertainment.”
For Hoichoi, the partnership opens doors to the FAST ecosystem, expanding its reach beyond SVOD audiences while staying true to its mission of celebrating Bengali narratives.
With top partners like Viacom18, Zee, Pitaara, Republic TV, and Bloomberg Originals, Swift TV continues to strengthen its premium content lineup.
Download the Swift TV app today Swift Tv and enjoy Hoichoi’s world-class Bengali and Hindi entertainment—free, accessible, and tailored for every mood, in your language, on your terms.
