News Broadcasting
Keeping identity a challenge for PSBs
MUMBAI: Maintaining competitiveness and universality will be the key issue for public service broadcasters as terrestrial broadcasting loses its audience share and media influence to emerging media.
This was the message that Min Eun-Kyung, executive director of international relations for KBS-Korea, had for delegates to the annual Public Broadcasting International which opened in Maputo, Mozambique, on Thursday.
“Amidst the countless number of channels, platforms and content, keeping the identity of public service broadcasting will become increasingly challenging,” Min has been quoted as saying in a report put out on the Asia-Pacific Broadcasting Union (ABU) website.
“The digital revolution will create room for critical voices about the function and role of public service broadcasting,” Min added.
Min said that public service broadcasting was an essential societal institution in the service of cultural diversity and media pluralism. “We must make every possible effort to remind our viewers of the value of public service broadcasting and every possible effort to keep our function and identity in the future,” she explained.
Finance is another key issue for public service broadcasters, according to Min. She said that having a stable financial structure is necessary to make progress in the multimedia environment, remain competitive, and to gain independence from political and commercial influences.
“More importantly, a stable financial system is the only way to fulfill public service broadcasting missions in a highly competitive digital media environment,” she added.
“Expanding services to multiple platforms is a high-cost business and without a desirable financing model, newly launched media services would have to charge a fee.”
News Broadcasting
Parikshit Luthra exits CNBC-TV18 after 20-year run
Former bureau chief to take brief pause before next role
NEW DELHI: Senior journalist Parikshit Luthra has signed off from CNBC-TV18, marking 28 February 2026 as his final day and closing nearly two decades with Network18 Media & Investments Limited, including eight years at the business news channel.
During his tenure, Luthra interviewed prominent business leaders and Union ministers, reporting on economic policy, corporate strategy, the automobile sector and financial markets. His coverage spanned key inflection points in India’s economic narrative.
He also led new programming formats such as Newscentre, Global Eye and Global Lens, shows that examined politics and foreign policy through an economic prism, reflecting the channel’s push towards globally linked business reporting.
In a LinkedIn post, Luthra said his final weeks were spent covering the Union Budget, the India AI Summit, India’s trade agreements with the US and EU, and the group’s flagship Rising Bharat Summit 2026. He added that he continued anchoring until his last day and briefly met Prime Minister Narendra Modi during his closing assignments.
Luthra joined CNBC-TV18 in June 2018 as assistant editor, later rising to senior editor and chief of bureau, a position he held for over two years. Before that, he worked with Republic TV and CNN-News18.
He said he plans to take a short break before embarking on his next professional chapter.





