News Broadcasting
JumpTV to offer 3 Sahara channels
MUMBAI: Jump TV, a global player in the delivery of international television over the internet, has added three more channels to its basket of Indian channels. The online television platform player will be offering general entertainment channel SaharaOne TV, movie channel Filmy and a news channel Sahara Samay.
Recently, SaharaOne Media and Entertainment had entered into a long term deal with New York based broadcast distribution outfit GloboSat Entertainment in order to help the company launch its channel services at various countries.
Sahara One, Sahara Samay and Sahara Filmy will be priced individually at US$9.95 per month when launched commercially and will likely become part of a future bundle of South Asian channels, according to an official release.
JumpTV, at present, offers other Indian channels such as Sony, India TV, Amitra TV, Kairali TV, People TV, Punjab Today and Balle Balle.
JumpTV International president and chief executive officer Kaleil Isaza Tuzman said, “Hindi is the fifth most spoken language in the world. The addition of these channels makes it easier for the millions of Hindi speaking people living outside South Asia to remain connected to the television programming they know and love from home.”
JumpTV Asia-Pacific group general manager Kevin Foong said, “JumpTV remains focused on securing the global IP rights to top channels in key regions worldwide. The potential for adding more subscribers by making Sahara programming available online is exciting and provides the partners in this agreement an opportunity to profit through a revenue sharing structure.”
GloboSat president and CEO Sudhir Vaishnav said, “With our state-of-the-art production and broadcast facilities in New York and Toronto, we are able to create local content as per market needs. Our strategic partnerships with DTH, cable, broadband, IPTV, mobile and other platforms spanning across North and South America, Europe and the UK help our broadcast partners to build international presence faster.”
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
