iWorld
JioCinema, Disney India strike content partnership
MUMBAI: That latest OTT partnership is that of JioCinema, a digital app from Reliance Industries Ltd (RIL) with Disney India. Under the partnership, the app will host a dedicated Disney branded section on the homepage for the first time ever. Jio users now will get access to stories from the biggest brands in storytelling including Disney, Pixar, Marvel, and Lucas Film.
Along with these famous stories, Jio users will be able to access a large number of international as well as locally created content through this association. Moreover, the app also brings in a unique character customisation option where fans can choose from their favourite Disney, Marvel, Pixar or Star Wars character such as Mickey Mouse, Captain America, and Lightening McQueen and browse the entire range of content available on that character.
Kids will definitely enjoy JioCinema more than ever as it is now home to heart-warming stories of Disney like The Jungle Book, The Lion King and the ever-so-popular tales of Disney Princesses like Cinderella, Snow White and the Seven Dwarfs, Sleeping Beauty and more. Even superhero fans are in for a treat with movies like Iron Man, Captain America: The First Avenger, Thor along with animated series such as Guardians of the Galaxy, Avengers Assemble.
It is obvious that the partnership will increase the width of content on the platform enormously. All telco players are increasing their content play by striking deals with large content creators as well as by investing in original content.
iWorld
Subedaar puts Indian original cinema on the global map with record-breaking Prime Video debut
MUMBAI: Prime Video has a runaway hit on its hands. Subedaar, the gritty action drama starring Anil Kapoor, has stormed to become the most-watched Indian original movie on the platform in its opening weekend, cracking the Top 10 across 31 countries and landing in 91 per cent of India’s pin codes within days of its March 5 premiere.
The film, a visceral, emotionally-charged story of a retired soldier, Subedaar Arjun Maurya, wrestling with civilian life amid crime and corruption, has struck a nerve. Directed by Suresh Triveni and co-starring Radhikka Madan, Mona Singh, Saurabh Shukla, Aditya Rawal, Faisal Malik, and Khushboo Sundar, the film is already being hailed as a showcase for what Indian original storytelling can achieve on the world stage.
“Subedaar’s success is a reflection of the growing scale and global resonance of Indian storytelling,” said Nikhil Madhok, director and head of originals at Prime Video India. “The film’s emotional narrative, its rooted portrayal of a soldier confronting his toughest battles beyond the battlefield, has struck a chord. Anil Kapoor delivers an acting masterclass, while Suresh Triveni’s solid direction and great performances from the ensemble cast have resulted in love and appreciation from customers across the world.”
Kapoor, 62, has been here before, but rarely at this altitude. Written by Triveni and Prajwal Chandrashekar, with dialogues by Triveni, Saurabh Dwivedi, and Chandrashekar, the film is a production by Opening Image Films in association with Anil Kapoor Film & Communication Network (AKFCN), produced by Vikram Malhotra, Kapoor, and Triveni.
Subedaar streams exclusively on Prime Video in Hindi, Tamil, and Telugu across India, and in over 240 countries and territories worldwide.
For Prime Video, the numbers tell the real story: one weekend, one film, a global footprint, and a very loud signal that Indian original cinema is no longer just travelling well. It’s arriving.
