iWorld
Jetsynthesys’ Global Music Junction & Warner Music India announce strategic partnership with Artium Academy
Mumbai: Online music education platform Artium Academy has entered into a strategic partnership with JetSynthesys’ digital entertainment subsidiary Global Music Junction and Warner Music India.
This collaboration will help these entities to identify, nurture and scale aspiring talents at the academy, helping put them on the national and global map while collectively building on content-creation, artist management, revenue generation, digital monetisation, branding and sponsorships.
Artium Academy, co-founded by Ashish Joshi, Vivek Raicha and Nithya Sudhir, boasts a panel of maestros including Sonu Nigam, KS Chithra, Shubha Mudgal, Ananth Vaidyanathan, Aruna Sairam, Louis Banks and Raju Singh, has worked towards its core objective of offering training to aspiring singers, composers and instrumentalists to enable them to reach their full potential and eventually step into the spotlight both in India and globally. Global Music Junction, along with Warner Music India, will work towards taking these performers on to their next level of growth, supporting their livelihood and creating music IPs and high-class content. Together, they will also identify avenues of revenue generation, digital monetization, branding and sponsorships.
JetSynthesys founder and CEO Rajan Navani said, “In a bid to fuel the growth of digital entertainment further in India, Global Music Junction and Warner Music India have joined forces with Artium Academy to take another step towards putting Indian talent on the global map. While Global Music Junction and Artium Academy will work towards scaling the talents on the platform, along with identifying and nurturing them for the future, Warner Music India will work on the global repertoire of these talented budding artists, giving their exposure an international leg. Together, our eventual goal is to work towards creating more global musical maestros from our country.”
JetSynthesys is known for its global publishing partnerships with the likes of cricket legend Sachin Tendulkar, Bollywood star Salman Khan, heavyweight Floyd Mayweather, and brands like WWE, Square Enix, and Warner Music Group (WMG).
“Artium Academy offers a world-class faculty and state-of-the-art facilities to train students through personalised performance-based music learning, be it in the space of vocals, compositions or instruments. We are excited to tie-up with veterans in the digital entertainment and talent management space that will further help us scale our platform to the next level,” said Artium Academy founder and CEO Ashish Joshi.
Artium Academy aims to make learning music fun and accessible to people of all ages through modules that are designed by industry maestros and taught at a 1:1 ratio by Artium-certified teachers. The four courses offered at the Academy are vocals, strings, keyboard and percussion.
“Music is instrumental in the Indian entertainment industry, and we have seen a rising interest among aspiring performers to learn the nuances professionally. We aim to tap into that potential through this association and amplify the reach across audience groups. We also want to ensure that on-boarded talents get world-class support to fulfil their dreams and be the stars of tomorrow,” said Global Music Junction CEO Rajkumar Singh.
eNews
Piyush Thakur steps down as Inshorts’ chief revenue officer
Former vice president and cro says exit marks a new chapter after close to a decade of building revenue and partnerships at Inshorts Group.
NOIDA: Piyush Thakur has stepped away from Inshorts Group after nearly 10 years with the company, marking the end of a long tenure that culminated in his role as chief revenue officer.
In a farewell note, Thakur said he was “turning a new page” after almost a decade at Inshorts, calling it one of the hardest professional decisions he has made. He added that his exit was not driven by uncertainty about the future, but by reflection on a long association with the company.
Thakur joined Inshorts in October 2016 as vice president and spent around seven years in the role before being elevated to chief revenue officer in April 2024, a position he held until April 2026.
He said his tenure was defined by “thousands of mornings, late nights, product debates and breakthrough moments”, as the company evolved into a large-scale digital news platform used by millions.
In his note, Thakur emphasised that Inshorts’ growth was a collective effort across teams, adding that engineers, designers, sales teams and customer support staff all contributed to building the platform. He said the company’s success was not the result of individuals but of “everyone who stayed, passed through, and left their mark”.
Before Inshorts, Thakur worked across several digital media and business development roles. At ESPN, he served as senior regional manager from October 2015 to October 2016, focusing on growth initiatives, strategic opportunities and video distribution.
At Times Internet, he worked for nearly three years, including as head of business development from April 2015 to September 2015 and chief manager from January 2013 to March 2015. His responsibilities included monetisation of mobile platforms, managing media and developer partnerships, and driving revenue across digital properties such as The Times of India and The Economic Times.
Earlier, he worked at Brandmovers as head of business development from June 2012 to June 2013, handling digital, mobile and social media marketing solutions, client development and strategic consulting. During this period, he also worked on advertising revenue, brand strategy and CRM-based solutions.
At Inshorts, Thakur’s role focused on revenue strategy, mobile and media partnerships, and growth initiatives across platforms. His profile highlights experience in mobile product management, digital business models, partner ecosystems and revenue expansion in high-growth environments.
