News Broadcasting
It’s Time Warner after AOL drops off name tag
MUMBAI: Time Warner is now finally rid off the AOL adjunct to its name that was the most vivid symbol of the failure of the great convergence dream of the 90s, which saw the future in the merging of old and new media assets.
The AOL Time Warner board of directors yesterday voted to rename the company “Time Warner Inc.” The company expects to complete the name change process – including adoption of the “TWX” ticker symbol on the New York Stock Exchange – in the next few weeks, an official release states.
Chairman and CEO Dick Parsons was quoted in the release as saying: “We believe that our new name better reflects the portfolio of our valuable businesses and ends any confusion between our corporate name and the America Online brand name for our investors, partners and the public.
“Today, all of our businesses – from America Online, Warner Bros. Entertainment, New Line Cinema, TBS and CNN to Time Warner Cable, HBO, Time Inc., The WB and Warner Music Group – are making important contributions to the whole company.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
