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Intelsat signs multi-year agreement with Time Warner Cable Sports
MUMBAI: Intelsat, a leading satellite services provider, has signed a multi-year agreement with Time Warner Cable Sports for a turnkey solution that combines the IntelsatOneSM terrestrial network with capacity on Galaxy 17 for the distribution of two new sports-themed channels.
Intelsat will add Time Warner Cable SportsNet and Time Warner Cable Deportes to its video neighbourhood at 91° West, the premier orbital location for sports programming delivery in the United States. The agreement will enable reliable and broad distribution of the new 24/7, high-definition regional channels to viewers in the continental United States and Hawaii.
Through partnerships with the Los Angeles Lakers, Los Angeles Galaxy, Los Angeles Sparks and the California Interscholastic Federation, the networks will feature more than 150 live events, extensive team coverage and unparalleled behind-the-scenes access. In addition, Time Warner Cable Deportes will be the first U.S. regional sports network to broadcast entirely in Spanish.
Intelsat will provide on-site encoding and multiplexing at Time Warner Cable’s facility in El Segundo, California, as well as fiber connectivity and uplinking via IntelsatOne. The agreement allows Time Warner Cable Sports to scale its network easily and access Intelsat’s other solutions, such as occasional use services, to provide coverage of live games from across the country.
“With nearly 100 percent penetration of the U.S. cable market, Intelsat’s video neighborhoods are the leading choice for sports programmers, such as Time Warner Cable Sports, seeking maximum viewership in the United States,” said Intelsat Regional Vice President of North America Sales Mark Rasmussen. “This agreement on Galaxy 17 reinforces our long tradition of providing effective delivery solutions to the top content providers in North America and across the globe.”
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
