Applications
Infor appoints Dass as south Asian subcontinent V-P
MUMBAI: Infor, a leading provider of business applications specialized by industry and built for the cloud, has appointed Ashish Dass as the vice president and managing director for the south Asian subcontinent. Infor software helps eliminate the need for costly customization through embedded deep industry domain expertise.
Ashish will be responsible for further scaling Infor’s business operations in the region, driving the next level of innovation, growing a high performance sales team and partner network contributing to the next phase of growth.
Ashish brings with him 20 years of international experience in P&L and Sales & Operations management, across both start-ups and established multinational organizations in the Enterprise Software Applications space across Europe, South Asia, Middle East & Africa. His previous roles called for diverse leadership, sales and business experience in the areas of ERP (Manufacturing, Retail & Distribution), BFSI (Core Banking, Treasury, lending, Investment Banking, AML & ALM, Analytics, CRM & BI), and professional & managed services. He has played major roles in directing organizations towards their growth paths, increasing sales and bottom line by establishing new growth markets and improving operational efficiencies. Prior to this appointment, Ashish has held senior management roles in 3i Infotech Ltd and Misys International Banking.
Tarik Taman, general manager, India, Middle East and Africa (IMEA), Infor, said, “With a strong footprint in the region, India – which is leading the digital transformation wave and emerging as the fastest-growing major economy in the world – is a strategic market for Infor. At our ‘Inforum’ event in New York City recently, we announced plan to quintuple market share in the region by 2020, for which India will play an instrumental role. Ashish’s appointment is timely.”
Dass, listed in the top 50 Indian influential leaders (2015) by Forbes Middle East in the Arab World, said, “I am certain that I will be able to further shape the success of Infor in the competitive Indian enterprise software market.”
Infor automates critical processes for industries including healthcare, manufacturing, fashion, wholesale distribution, hospitality, retail, and public sector.
Applications
With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
