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India continues to be the largest market for BBC global audiences

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Mumbai: The latest figures released by the BBC Global Audience Measurement (GAM) 2024 show that India continues to be the BBC’s largest market with over 80 million people consuming the BBC’s content in India every week.  

BBC News Hindi remains the biggest language service among the 42 languages that BBC World Service operates in with 39 million people coming to the service on average every week.

Across the BBC’s six Indian language services, a total of more than 50 million people came to the services during the election result week with BBC News Hindi reaching nearly 30 million people in that week alone.

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BBC News Marathi, BBC News Tamil, BBC News Gujarati, BBC News Telugu, and BBC News Punjabi all saw increases in reach figures as audiences came to the BBC for trusted, accurate and impartial news on the election.

During elections in June 2024, the scores for the BBC in India increased on trust, impartiality, and Independence, as per the BBC Brand Tracker.

The overall international audience reach of the BBC stands at 450 million people on average every week.

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The annual reach figure, which includes the total reach for BBC News, BBC World Service and BBC Studios, remains resilient in the face of increased investment and fierce competition from other news providers, including state-funded news companies. The weekly average global reach was recorded at 447m in 2023.

The BBC retains the pole position for trust and is also ranked first for reliability and independence among international news providers.

Collective Newsroom CEO Rupa Jha said: “These figures demonstrate our reach in India remains resilient following a year of big news events and audiences coming to the BBC for trusted news. I am immensely proud of what our Indian teams have delivered over the past year, and the outstanding journalism they have produced for audiences in India and around the world.”

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eNews

Swiggy sees record orders during India vs New Zealand T20 final

Chicken biryani tops match-day menu as fans order 7,500 times per minute at peak.

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MUMBAI: India’s T20 final didn’t just break stumps, it broke Swiggy’s delivery records, proving cricket fans celebrate victories with plates, not just flags. Swiggy, India’s leading on-demand convenience platform, reported a sharp spike in food orders during the ICC Men’s T20 World Cup final between India and New Zealand. On 8 March 2026, overall orders rose 23.2 per cent year-on-year compared with the same date in 2025, driven by fans turning living rooms into mini stadiums complete with match-day feasts.

Key highlights from the evening:

  • Orders during peak match hours (7–10 pm) were 2.1 times higher than pre-match levels.
  • The highest order rate hit 7,500 orders per minute at 19:45.
  • Chicken biryani reigned supreme as the most-ordered dish, followed by masala dosa, chicken fried rice, garlic breadsticks and paneer butter masala.

While metros such as Bengaluru, Mumbai and Hyderabad led volumes, the cricketing fever spread nationwide. Among emerging cities, Thiruvananthapuram, Surat and Rajkot recorded the strongest order growth. Smaller markets including Shillong, Agartala and Port Blair also showed significant appetite, underlining the expanding footprint of quick-commerce food delivery across India.

The surge reflects a growing trend of pairing major sporting events with doorstep delivery, turning big matches into shared, convenient celebrations. In a night where every boundary mattered, Swiggy proved the real MVP might just be the delivery partner who kept the snacks and the vibes flowing without missing a single wicket.

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