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InCableNet does its math in the papers on subscription hikes

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Two can play at the game. With the Bombay High Court expected to issue a ruling tomorrow on the ongoing spat between the Hinduja Group MSO InCableNet and sports broadcaster ESPN Star Sports, an advertisement appeared in leading Mumbai afternooner Mid Day today detailing how costs for airing all channels have spiralled 475 per cent in the last four years.

InCableNet took the newspaper ad route and gave a detailed breakdown of costs explaining how the current subscription rates were untenable unless conditional access systems were introduced giving viewers the freedom to select what they wished to see.

Earlier it was ESPN Star Sports that took out newspaper ads and distributed leaflets through vendors criticising cable operators as being unreasonable for not signing on to its new subscription rates.

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Headlined “What’s your problem Dubeyji (referring to the the local cable operator)?”, the flier asks the question – “How can you say 80 paise a day is too much?” – (which is what the new monthly subscription rate of Rs 24 for the two channels works out to).

With both sides playing out their battle through the media, the court’s ruling in the matter has become that much more crucial.

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News Broadcasting

CNN-News18 launches weekend show Health Matters to decode health trends

New show aims to cut through viral wellness fads with expert-backed advice

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MUMBAI: In an age where viral reels often double up as lifestyle advice, CNN-News18 is launching a weekend show aimed at separating health facts from fashionable myths.

Titled News18 Health Matters, the half-hour programme will premiere on 14 March 2026 and position itself as a reliable guide through the maze of wellness trends, internet remedies and quick-fix health advice that increasingly shape everyday decisions.

India is in the midst of a major health transition. Lifestyle diseases are striking earlier, stress and sleep deprivation have become routine, and health choices are often influenced by trending content rather than medical evidence. The new show leans into this reality with a simple premise: trending does not always mean true.

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Anchored by Hem Kaur Saroya and Himani Chandna, the programme will air every Saturday at 8:30 am and 5:30 pm and on Sundays at 10:30 am. Episodes will also be available on the channel’s YouTube platform.

Each instalment will tackle everyday health concerns that are increasingly entering mainstream conversations. Topics range from the rise of heart attacks among people under 40 and the growing reliance on protein supplements, to the rush toward weight-loss drugs and the widespread overuse of painkillers. The show will also examine issues such as screen addiction, chronic sleep loss, stress-related disorders and the rising prevalence of thyroid conditions, diabetes and hypertension.

Speaking about the launch, Rahul Shivshankar said the show aims to bring clarity to a space crowded with misinformation.

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“With Health Matters, CNN-News18 aims to cut through the noise and empower viewers with clear, expert-led conversations grounded in science and medical evidence. At a time when viral trends increasingly influence lifestyle choices, it is important to distinguish between what is trending and what is truly beneficial for long-term health,” he said.

Echoing the sentiment, Smriti Mehra said the programme reflects the channel’s commitment to responsible and relevant programming.

“With growing public interest in wellness and preventive health, Health Matters strengthens CNN-News18’s focus on issues that affect everyday life. In an increasingly crowded information space, credible and verified health conversations have never been more important,” she said.

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With Health Matters, CNN-News18 is betting that viewers want more than bite-sized advice and viral fixes. The show promises something rarer in the age of algorithm-driven wellness tips: calm, credible conversations that help people make better health choices.

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