GECs
IN CableNet says it is no bully
The Hinduja-run cable TV service IN CableNet today denied allegations about the pressure tactics used by them in the Sion-Matunga-King Circle area in Mumbai that made 32 of its operators shift loyalties to the rival SitiCable. Mr Hingorani, CEO of IndusInd Media and Communications said “The allegation is baseless and malicious. We don’t use any force or pressure tactics and would never do so.”
Company officials said that IN CableNet had set up a state-of-the-art control room in King’s Circle in Mumbai and six small time cable ops who were unable to match the level of service decided to part ways.The company claimed that the allegations of browbeating and bullying and were made by a couple of ops who had defrauded the company of Rs 5 million and that police cases had been filed against them.
The cable war will spread in the country and such incidents will be frequent. Every MSO claims to be non-political and non-goon based. If that was the scenario why do the skirmishes keep popping up every now and then?
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.
