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IBN18 ups stake in Viacom18 to 33.7%

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MUMBAI: IBN18 has invested Rs 2.63 billion to hold a 33.71 per cent stake in Viacom18 Media, the joint venture company with media conglomerate Viacom that runs channels such as MTV, Vh1, Nick, and Colors in India.

IBN18 now has the option to purchase an additional 16.29 per cent stake in Viacom18, resulting in an aggregate stake of 50 per cent in the joint venture entity.

Sources say IBN18 plans to raise Rs 1.50 billion through qualified institutional placement (QIP) to complete its holding of 50 per cent stake in Viacom18.

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IBN18 had earlier raised Rs 1.14 billion through QIP at a rate of Rs 102 per share, while the promoters had additionally infused Rs 2.41 billion in equity.

By the end of December 2008, IBN18 had acquired 6.6 per cent of Viacom18. For the 50 per cent stake, the price is fixed at $62.5 million ($50.5 million for the transfer and $12 million as option premium – inclusive of costs of funding).

Meanwhile, IBN18, which houses news channels CNN IBN, IBN7 and a JV Marathi news channel IBN Lokmat, has posted a consolidated net loss of Rs 920.01 million for the fiscal ended 31 March 2009.

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The net loss has expanded as in FY’08 the company had suffered a loss of Rs 234.45 million.

Revenue rose 38.96 per cent to Rs 1.83 billion for FY’09, as against Rs 1.32 billion a year ago. Expenditure moved up 94.34 per cent to Rs 2.57 billion, compared to Rs 1.32 billion in FY’08.

The results of Viacom18 Media will get consolidated once IBN18 holds 50 per cent in the JV.

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News Broadcasting

News TV viewership jumps 33 per cent as West Asia war draws audiences

BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup

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NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.

According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.

The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.

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The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.

Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.

The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.

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While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.

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