News Broadcasting
IBN Lokmat Q3 net loss at Rs 30 million
MUMBAI: IBN Lokmat continues to be in losses even as it is close to completing three years.
A joint venture between IBN18 and Lokmat Group, the Marathi news channel has posted a net loss of Rs 30 million for the three-month period ended December 2010. IBN Lokmat had reported a net loss of Rs 40 million in the year-ago period and Rs 60 million in the trailing quarter.
Revenue has gone up to Rs 50 million, up from Rs 40 million in the year-ago period, as it coincided with the festive season. In the trailing quarter, the company reported a revenue of Rs 30 million.
IBN Lokmat has not been able to limit quarter expenses, which are at Rs 70 million in the quarter. The figure was same in the year-ago period as well as in the trailing quarter.
The channel, however, reduced its Ebitda loss to Rs 20 million from Rs 30 million in the corresponding quarter of previous fiscal and Rs 40 million in the trailing quarter.
IBN Lokmat was launched in March 2008 and faces tough competition from both Zee 24 Taas and Star Majha.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
