Connect with us

GECs

How Doordarshan aims to fill void of GECs’ exit from Free Dish, FTA space

Published

on

MUMBAI: Public broadcaster Prasar Bharati, during its 154th board meeting, gave Doordarshan a major shot in the arm as it approved, in principle, significant investment in new and quality content during the year 2019-2020. The meeting was chaired by Prasar Bharati chairman A. Surya Prakash in the presence of the CEO Shashi Shekhar Vempati and member Rajeev Singh.

According to Vempati, the plan for new content on Doordarshan will be finalized in the next few days. This infusion of fresh content by Doordarshan should fill the vacuum from the exit of several GEC channels from the free-to-air (FTA) space in general and from DD Free Dish in particular, Vempati hopes.

While BARC India has not been making its viewership data public in recent weeks, the importance of DD Free Dish as a platform has become abundantly clear going by the measurement since 1 March. This underscores the opportunity for Doordarshan to regain its space in GEC genre, Vempati added.

Advertisement

Post the implementation of TRAI tariff order, several major broadcasters like ZEE and Star India have converted their FTA channels into pay and taken off popular channels from Doordarshan's FTA DTH platform Free Dish.

The planned investment in new content on Doordarshan will be targeted towards capturing this opportunity, Vempati stated.

Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

GECs

Asianet Television Awards 2026 celebrates women power in Malayalam TV

“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.

Published

on

MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.

The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.

Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.

Advertisement

The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.

Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.

The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.

Advertisement

Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.

Continue Reading

Advertisement News18
Advertisement All three Media
Advertisement Whtasapp
Advertisement Year Enders

Copyright © 2026 Indian Television Dot Com PVT LTD

This will close in 10 seconds