Kids
Hit Entertainment in global licensing appointments
MUMBAI: Hit Entertainment Ltd London announced a raft of new agent appointments to represent its properties across the world.
“This marks a major shift in gear for Hit as we reinvigorate our licensing business in all key markets. It’s all part of a major refocus of the company and our aggressive expansion drive into international territories,” said Hit executive vice president international Peter Byrne.
A key appointment is Haven Licensing as agent for Australia, representing some of the biggest household names in licensing today, including Thomas & Friends, Bob the Builder, Barney and Angelina Ballerina.
Haven Licensing managing director Tom Punch said, “We are very excited to be managing some of the biggest pre-school brands in the business and being a major part of the new Hit team.”
Byrne added, “Haven is one of the most innovative players in the international licensing arena today, and we look forward to them taking the Hit portfolio of properties to even greater heights in the Australian market.”
Other new licensing relationships in European, South African and the Middle Eastern markets were also announced by Hit.
Copyright Promotions Europe, the largest independent licensing agency in Europe, will be representing a number of Hit properties across their pan European network. They are:
Italy – Bob the Builder, Thomas & Friends, Pingu and Fireman Sam, Spain – Bob the Builder, Portugal – Bob the Builder, Thomas & Friends and Angelina Ballerina and France – Angelina Balleina and Pingu.
In Northern Europe, Hit has appointed Kidz Entertainment, who will represent Fireman Sam across the Nordic regions. And making its first inroads into the burgeoning Eastern European market EEMC will take on the rights to Thomas & Friends in Slovenia and Croatia as Hit ramps up its broadcast presence.
Further, new appointments have also been made in Israel, with Yooka who will represent Bob the Builder and for the first time ever, Hit consumer products for Barney will be made available in the Middle East by Copyright Licensing. In South Africa, Bob the Builder will be added to CLM’s existing Hit portfolio.
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
