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Harris comes out with solutions for mobile TV

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MUMBAI: Harris’ broadcast communications division will showacse solutions for the emerging mobile TV market at IBC2006. The event takes place from 7-12 September in Amsterdam.

It is participating in early stage trials across Europe and Australia. It is also developing transmitters for Modeo and Qualcomm MediaFLO USA. applications (both scheduled to launch by 2007). At IBC2006, Harris will demonstrate mobile TV broadcasts for the leading standards (DVB-H, FLO and T-DMB) featuring Harris transmitters and infrastructure/networking products, as well as third-party receiving equipment.

Harris says that a broad range of Harris content delivery solutions for mobile TV will be on display, including platforms for DVB-H, FLO and T-DMB applications. Each standard offers viable benefits for operators. IBC it says is an excellent opportunity to demonstrate these benefits and how it is equipped to offer the most complete, technically sound transmission and infrastructure solutions in the broadcast industry.

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Mobile TV transmission solutions from Harris have been used to develop and prove the effectiveness of the DVB-H, FLO and T-DMB standards for mobile broadcast television. The company will highlight its complete mobile TV product range through four separate demonstrations in the Mobile Zone. A Harris NetVX networking system will deliver content to the Mobile Zone from the main Harris stand in some demonstrations.

DVB-H over UHF

The Harris DVB-H UHF solutions work in both high- and low-power applications. The higher-power Atlas liquid-cooled transmitter (offered in versions from 1.25 to 9 kW) is featured in the main Harris booth. In the Mobile Zone, Harris is delivering DVB-H content to a handset via the Atlas DTV-660 air-cooled UHF transmitter, which is offered in power levels up to 1.5 kW.

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DVB-H over L-Band

The Harris Cool Play Mobile TV transmitter offers a ‘convection-cooled’ architecture for outdoor installations. The 1670 MHz version of the transmitter will transmit video to a handset developed for Modeo, a U.S. DVB-H operator. The Cool Play 1670 transmitter is available at power levels up to 400 watts in L-Band.

FLO over UHF

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The entire of range of Harris ATSC transmitters are now available for FLO applications, based on the new Harris Apex FLO exciter that Harris is featuring in the Mobile Zone. Harris will receive live transmissions of a multichannel FLO service on a handset. This marks the first Harris display in Europe of FLO transmission products.

T-DMB over DAB

Harris has a full line of VHF and L-Band DAB transmitters that can be used to deliver mobile TV over DAB. In the Mobile Zone, Harris will demonstrate the receipt of digital radio channels and multichannel TV on a T-DMB handset from a Harris DAB-660 transmitter. Harris will demonstrate how the standard’s highly efficient audio encoding allows for transmission of multiple digital radio and video channels using the same transmitter.

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The company will display its strengths in terrestrial TV transmission. The Harris Atlas transmitter family will be prominently displayed in the delivery section of the Harris stand. As a global UHF transmitter platform, the Atlas liquid-cooled transmitter family supports analog, digital and mobile television standards. Visitors can see an active demonstration of the Atlas DVB-T/DVB-H platform delivering HDTV and H.264 mobile TV content. A widescreen display will receive and broadcast the HDTV content, with the H.264 mobile content received on a handheld device.

The terrestrial TV area also will include a demonstration of the Harris/Neural Audio MultiMerge for DTV. MultiMerge uses intelligent detection to blend any audio (mono, stereo, matrix encoded stereo (L/R), and 5.1 discrete content) into a seamless, uninterrupted 5.1 surround sound stream.

Harris began developing terrestrial transmission platforms for mobile TV in 2004 after participating in early demonstrations and the development of the DVB-H standard. The company’s recent acquisition of Leitch Technology adds a range of servers, routers, switchers and processing equipment to Harris® NetVX video encoding and distribution systems, providing the infrastructure for bringing content into the mobile TV headend. Meanwhile, equipment from the Harris Software Systems business unit adds a complement of broadband software and distribution equipment for network management, traffic scheduling, digital asset management and ad insertion, among other applications.

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News Broadcasting

CNBC India unveils new logo, rolls out refreshed identity across network

Debuted at IBLA, the redesign signals a sharper, digital-first future

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MUMBAI: CNBC has unveiled a refreshed brand identity across its India network, introducing a new logo and visual system that reflects a more modern, digital-first direction.

The rebrand was officially revealed at the India Business Leader Awards held in Mumbai on March 14, marking the first public showcase of the updated design at one of the network’s most prominent platforms.

The overhaul is among the most visible brand updates for CNBC in recent years, aimed at aligning its look and feel with evolving audience habits and a growing multi-platform presence.

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At the centre of the refresh is a redesigned logo that moves away from the network’s long-standing multi-coloured peacock motif, opting instead for a cleaner and more minimalist aesthetic. A key visual cue is a blue upward-pointing arrow embedded within the letter ‘N’, symbolising forward momentum, growth and a focus on the future.

The new identity is being rolled out across the entire CNBC cluster in India, including CNBC-TV18, CNBC-TV18 Prime, CNBCTV18.com, CNBC Awaaz and CNBC Bajar. The move brings a more cohesive and contemporary design language across television and digital platforms alike.

The rollout began on March 30, with the network aiming to create a unified viewer experience regardless of how audiences access its content, be it on broadcast, online or connected devices.

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With this refresh, CNBC is signalling its next phase of growth in India, blending legacy credibility with a sharper, forward-looking identity designed for an increasingly digital news ecosystem.

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