News Broadcasting
Goa to get a new news channel – WorldLink News
MUMBAI: After Goa News, the party capital of India is set to get its second 24/7 satellite channel WorldLink News. The channel will come under the parent company WorldLink News International which also plans to launch a national channel.
Senior journalist, Sachin Borker will head the news network as editor-in-chief and Suresh Kankonkar will be the executive editor of Goa channel. “We will launch the Goa regional channel in a month’s time and the national one will take us more three months at least. The channel will focus on hardcore reporting on each and every aspect,” informs Borker
It is not only the Indian audience that the channel is targeting, “Apart from the entire country we want to reach out to Gulf territories also, where there are many Goan people residing. For India we have already done the deal with the leading DTH players and now we are talking terms with cable operators also. We will have Konkani, Marathi and Hindi bulletins in our channel,” Borker adds.
The network will be using the license of IPT and the channels will be beamed from Intelsat 20 satellite.
If sources are to be believed then the Network is backed by an NRI who has pumped close to Rs 10 crore in the launch. Advertising will be the key revenue generator for the channel and the network will create a sales team for that.
“We have hired a few journalists and we will hire more in the coming days. We are looking at a team mix of young and old. We will have bureaus across the country,” Borker informs.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
