e-commerce
Global gadgets go desi as Gripit brings top tech to Prime Day shoppers
MUMBAI: This Amazon Prime Day, the world’s coolest gadgets are getting a Gripit-powered passport to Indian homes. Gripit, the homegrown trailblazer bringing global tech to Indian doorsteps, is shaking up Amazon Prime Day with a showcase of international innovations available at home-friendly prices and with desi-style service to match.
From robotic vacuums and portable projectors to off-grid power banks and smart locks, Gripit’s curated collection reads like a wishlist for the future-forward Indian shopper. And now, for a limited time, they’re up for grabs at never-before-seen deals.
Leading the charge is the Narwal Xplus Robotic Cleaner at Rs 22,990, a sleek domestic droid designed to mop, vacuum and moonwalk its way through Indian dust. Pair that with the Yale 100NXT Smart Lock at Rs 8,999 and you’ve got a home that’s as secure as it is spotless. Fancy power on the go? The Ecoflow River 2 Power Station at Rs 19,999 is ready for your next camping trip or power cut.
Other Prime Day standouts include:
● BISSELL Little Green carpet cleaner – Rs 4,999
● CHUWI GemiBook Xpro Laptop – Rs 16,990
● LOOP Quiet 2 Earplugs – Rs 1,499
● OBSBOT Meet 2 AI Camera – Rs 12,490
But this is more than just a flash sale Gripit is redefining global-to-local shopping. With a 330 plus strong service network, free installations across metro cities, and even virtual support for remote regions, the company is setting new standards in customer experience. They’ve also promised service turnaround in under seven working days, a feat in the fragmented Indian tech retail space.
And there’s more coming soon. Gripit will soon launch a dedicated mobile app, where users can book live product demos, schedule free doorstep trials, and explore international tech innovations, all with a few taps.
“Amazon Prime Day is the perfect platform for us to connect global tech with Indian aspirations,” said Gripit co-founder & CEO Sagar Mehta. “We’re not just offering deals, we’re democratising access to world-class experiences.”
In a world where e-commerce often stops at shipping, Gripit is delivering something rare cutting-edge tech with a local soul. So if your shopping cart’s ready for a glow-up, now’s the time to Gripit and go.
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e-commerce
Instamart and Duolingo launch street spell check campaign for Instaprint
Duo the owl fixes signboard typos across cities to showcase instant printing.
MUMBAI: If spelling mistakes had a sworn enemy, it might just be a bright green owl with a printer. Instamart has teamed up with language learning platform Duolingo for a quirky nationwide campaign that turns everyday spelling errors into a public spectacle while promoting its instant printing service, InstaPrint. The playful activation takes aim at the many misspelled shop boards and public signs scattered across Indian streets. From “saloons” that promise haircuts rather than drinks to menus and posters peppered with punctuation mishaps, the campaign sends Duolingo’s mascot Duo on a mission to restore linguistic order.
Armed with Instamart’s instant printing feature, Duo prints corrected versions of the mistakes on the spot and pastes them over the originals. The result is a series of humorous street interventions that have quickly begun circulating on social media.
Photos and videos of the grammar correcting owl have been widely shared online, with amused users reacting to the unexpected spell check patrol. One user joked, “Ab ayega na maza bhidu,” capturing the internet’s delight at the unusual campaign.
Behind the humour lies a practical message. The activation is designed to showcase the capabilities of Instaprint, Instamart’s printing service that allows users to print documents and posters almost instantly.
The company says the feature is meant for everyday needs such as printing resumes, visa documents or last minute posters without the usual scramble to locate a print shop.
Instamart introduced Instaprint in 2025 across select metropolitan cities including Bengaluru, Mumbai and Delhi. The service allows users to order printed materials directly through the platform, extending the quick commerce model beyond groceries and household essentials.
By combining Duolingo’s famously persistent owl with India’s street level spelling quirks, the campaign taps into the internet’s long running fascination with grammar mistakes while demonstrating a real world use case for instant printing.
After all, in a world full of typos, sometimes what you really need is a quick printer and a very determined language teacher.
