Gaming
Games24x7 welcomes Pawan Sehrawat as My11Circle’s brand ambassador
Mumbai: Games24x7, India’s leading online skill gaming company, has onboarded Pawan Sehrawat, India’s Kabaddi sensation, as the new brand ambassador for My11Circle, its popular fantasy sports platform. The Hi-Flyer, Pawan Sehrawat, will take centre stage in the brand’s upcoming campaign, titled ‘Ab My11Circle Banega Kabaddi ka Naya Maidaan,’ amplifying the excitement and anticipation for the upcoming Pro Kabaddi League Season 10.
The Pro Kabaddi League Season 10 is scheduled to kick off on December 2, 2023, and will run until February 21, 2024. Games24x7’s association with the exceptionally talented and skilled Pawan Sherawat will further augment its connect with the kabaddi enthusiasts. The ‘Ab My11Circle Banega Kabaddi ka Naya Maidaan’ campaign, through its popular ambassador and engaging initiatives, aspires not only to entertain but also to reach wider masses and create a platform that resonates with the diverse interests of sports lovers across the country. The campaign will offer fans a daily opportunity to win an SUV, adding an additional layer of thrill to their gaming experience.
Commenting on the association, Games24x7 associate VP – brand and marketing strategy Avik Kanungo said, “Kabaddi, deeply rooted in our Indian heritage, holds a cherished place in our hearts as a cultural icon. This indigenous sport embodies the essence of our traditions and resilience. With Pawan Sehrawat joining My11Circle as the face of our new campaign, we’re not just celebrating his stellar performances but also honoring the spirit of Kabaddi. Through this partnership, we’re dedicated to amplifying the love for this remarkable sport, offering an immersive gaming experience that resonates with the passion of Kabaddi enthusiasts nationwide.”
The Pro Kabaddi League is a celebration of skill and strategy, and My11Circle offers fans a chance to be a part of this celebration in a unique way. As the brand’s latest campaign unfolds, participants can anticipate an immersive experience that not only celebrates the essence of Kabaddi but also rewards their passion and skill for the game.
Speaking about this partnership, Pawan Sehrawat said, “I am excited to be associated with My11Circle, a platform that has been a pioneer in transforming how fans engage with sports. Kabaddi holds a special place in the hearts of millions of Indians, and together, we aim to make it even more accessible and exciting.”
Pawan Sehrawat is the most expensive buy for the second consecutive year in the Pro Kabaddi League. Picked by Telugu Titans for Season 10, he is a furious raider holding the record for the most raid points in a single PKL match (39 points). As the countdown to the league kick-off begins, My11Circle and Pawan Shehrawat are ready to redefine the Kabaddi experience, promising an unforgettable season filled with excitement, skill, and substantial rewards.
The campaign is set to launch on the My11Circle app on the eve of the opening day of Pro Kabaddi League Season 10.
Gaming
Dream Sports sees 100 plus exits after gaming ban forces overhaul
Company splits into eight units as real money gaming law hits revenue.
MUMBAI: For a company built on fantasy leagues, reality has suddenly rewritten the rulebook. More than 100 employees have exited Dream Sports, the parent of Dream11, after the company reorganised its operations following India’s ban on real money online gaming. The shake up came after the Promotion and Regulation of Online Gaming Act, 2025 came into force in August 2025, prohibiting games where users deposit money expecting winnings. The regulation struck at the heart of the fantasy gaming industry and dramatically affected Dream Sports’ core business, wiping out about 95 percent of its revenue and all of its profits.
In response, the Mumbai based company shifted into what chief executive officer Harsh Jain described as “startup mode”, splitting its operations into eight independent business units in December.
Around 700 employees were reassigned across these newly formed ventures based on their experience and interests. However, roughly 15 percent opted to leave the company.
A spokesperson for Dream Sports said many of those who exited were experienced professionals accustomed to running scaled businesses rather than early stage ventures.
“Since some of these employees were experienced with running high scale businesses and not startups, around 15 percent chose to leave and join other scaled companies or start ventures of their own,” the spokesperson said.
Despite the departures, the company noted that the attrition rate is only slightly higher than its earlier level of around 10 percent before the ban. Dream Sports now has close to 950 employees and is not currently hiring, choosing instead to focus on stabilising its existing workforce.
The restructuring has transformed Dream Sports from a fantasy gaming company into a broader sports entertainment platform. The eight units now operate independently, each focusing on different segments of the sports and technology ecosystem.
These include Dream11, sports streaming platform Fancode, sports travel service DreamSetGo, mobile game Dream Cricket and artificial intelligence initiative Dream Sports AI, which includes sports analytics platform Dream Play.
Other ventures include fintech product Dream Money, open source initiative Dream Horizon and the philanthropic arm Dream Sports Foundation.
As part of cost saving efforts, Dream Sports also relocated its headquarters from Bandra Kurla Complex to Worli earlier this year. The new office, called Dream Sports Stadium, brings teams from its various brands together under one roof to improve collaboration and operational efficiency.
Jain had earlier said the company removed bonus lock in timelines for employees hired in recent years, allowing those who wished to leave to exit with pro rata payouts.
“We want people who are fully into the startup mode and willing to work for it, and we will share that reward if it comes,” he said.
Founded in 2008 by Harsh Jain and Bhavit Sheth, Dream Sports was last valued at 8 billion dollars after raising 840 million dollars in 2021 from investors including Falcon Edge Capital, DST Global, D1 Capital Partners, RedBird Capital Partners, Tiger Global Management, TPG and Footpath Ventures.
The new gaming law has forced several companies in the fantasy gaming sector to either shut down or pivot their business models, signalling a significant reset for one of India’s fastest growing digital entertainment industries.
