News Broadcasting
FTV anniversary special: party at MIPTV, video stream on mobile
MUMBAI: It’s going to be seven soon and it has some plans to celebrate. Besides a celebration party at Fashion Bar at Loft Club, in Cannes on Tuesday 30 March 2004 starting at 11 PM onwards, Fashion TV at MIP TV 2004 will showcase its new services for video streaming on mobile phones.
Touted as a global TV leader of fashion, model, and style, the channel’s special celebration plans will enable the viewers to tune into Midnight Hot programme much before midnight on phones. The company will also be hosting a video stream on internet, video-on-demand services, as well as video magazines for DVD premiums inserts for printed magazines.
With its mission statement being ‘I see it first on FTV’, the channels offers a peak into all the latest fashion weeks, fashion parties, models, events from all over the world live or within days of it happening, informs a company release.
Available in more than 135 countries, over 35 satellites, thousands of cable systems, 4,000,000 hotel rooms, more than 100,000 clubs, hairdressers, airport lounges, gyms, the channel has launched 24 ‘Fashion Bars’ launched and has scheduled another 20 for this year.
Founder of Fashion TV Model Awards, ‘Fashion Week’ parties, FTV beach, FTV parties, Fashion Bar, ‘Fashion TV Model Awards ‘winners tour’ and many more events as a driver for content and publicity, the channel will focus on China this year, says the release.
The highlights for 2004 is a rapid expansion in China with the ‘Fashion Model Awards’ spectacle, which is a multimillion production in cooperation with the leading Chinese TV terrestrial station, Guangdong TV, to be broadcast live all over China and the world, followed by a ‘Fashion Model Awards Winner’s Tour’ to Cannes Film Festival and the Grand Prix of Monaco in end of May 2004.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
