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FoxyMoron appoints Alin Choubey as business head – North
Mumbai: Zoo Media’s full-funnel creative and performance digital agency FoxyMoron has appointed Alin Choubey as business head North. With his experience in the digital marketing arena for over eight years, Choubey will be strengthening the agency’s North operations. In this role, Alin will be reporting to FoxyMoron’s national head of client partnerships, Prachi Bali.
He joins FoxyMoron from Chimp&z Inc Worldwide where he served as associate VP. He has previously worked as a partner at Herald Digital and as the digital director at Vermillion Communications. Alin has worked with luxury brands such as Chopard and Tag Heuer and media conglomerates like Warner Media India and Alt Balaji, to name a few. He was also instrumental in the digital launch of international brands like Longines and Pogo TV in India. He also led several multi-leg campaigns, including the notable “Redraw Your World” campaign for Cartoon Network in India. His work for brands such as Tata Play and Discovery Channel has earned him a nomination for the Social Samoa 30 under 30 awards in 2021.
Bali said, “Alin is a formidable force who has an unwavering drive to propel FoxyMoron’s vision and mission forward.” In him, we see the acumen, experience, and leadership qualities to lead the growing team in the North to create their best work. His diligence in understanding our clients’ needs and doing what it takes to meet their business goals is an asset for our network and all our partners.”
Choubey said, “I’m excited to be here at FoxyMoron as the agency accelerates into an exciting future. With some of the finest brands as our partners, the opportunities at the Zoo Media network are limitless. While the mission is to continue to make FoxyMoron stand out as a market differentiator, the vision is to expand our ability to bolster our partner brands in attaining their goals.”
FoxyMoron has offices across Mumbai, Gurugram, Bengaluru, and New York.
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul Hameed Excellence Awards to figures who have left their mark across healthcare, education, sport, public service and the arts.
The ceremony, attended by minister of state for defence Sanjay Seth and senior officials from the ministry of Ayush, celebrated individuals whose work blends professional success with a sense of public purpose. It was as much a roll call of achievement as it was a reminder that influence is not measured only in profits or podiums, but in people reached and lives improved.
Among the headline awardees was Alakh Pandey, founder and chief executive of PhysicsWallah, recognised for turning affordable digital learning into a mass movement. On the sporting front, Arjuna Awardee and kabaddi player Sakshi Puniya was honoured for her contribution to the game and for pushing women’s participation onto bigger stages.
The cultural spotlight fell on veteran lyricist and poet Santosh Anand, whose songs have echoed across generations of Hindi cinema. At 97, Anand accepted the honour with characteristic humility, reflecting on a life shaped by perseverance and hope.
Healthcare honours spanned both modern and traditional systems. Manoj N. Nesari was recognised for strengthening Ayurveda’s place in national and global health frameworks. Padma shri Mohammed Abdul Waheed was honoured for his research-backed work in Unani medicine, while padma shri Mohsin Wali received recognition for his long-standing contribution to patient-centred care.
Education and social development also featured prominently. Padma shri Zahir Ishaq Kazi was honoured for decades of work in education, while former Meghalaya superintendent of Police T. C. Chacko was recognised for public service. Goonj founder Anshu Gupta received an award for his dignity-centred rural development initiatives, and the Hunar Shakti Foundation was honoured for empowering women and young girls through skill development.
The Lifetime Achievement Award went to former IAS officer Shailaja Chandra for her long career in public healthcare and governance, particularly in the traditional systems under Ayush.
Speaking at the event, Hamdard chairman Abdul Majeed said the awards were a tribute to those who combine excellence with empathy. “These awardees reflect Hakeem Sahib’s belief that healthcare, education and public service must ultimately serve humanity,” he said.
Minister Seth struck a forward-looking note, saying India’s young population gives the country a unique opportunity to become a global destination for learning, health and wellness by 2047.
The ceremony also featured the trailer launch of Unani Ki Kahaani, an upcoming documentary starring actor Jim Sarbh, set to premiere on Discovery on 11 February.
Instituted in memory of Unani scholar and educationist Hakeem Abdul Hameed, the awards have grown into a national platform that celebrates those building a more inclusive and resilient India. For one evening at least, the spotlight was not just on success, but on service with substance.
