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For #WorldMusicDay, singers take center stage on Twitter, churn out #MoodSongs using audio Tweets

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On #WorldMusicDay, some of India’s most beloved singers enthralled their fans on Twitter using voice Tweets. Armaan Malik (@ArmaanMalik22), Shilpa Rao (@shilparao11), Jonita Gandhi (@jonitamusic), Guru Randhawa (@GuruOfficial), Shirley Setia (@ShirleySetia), and Jassie Gill (@jassiegill) Tweeted out a song each using #MoodSongs to share what they are feeling. They also encouraged their fans to Tweet their #MoodSongs.

Twitter recently introduced voice Tweets experiment to test a new way to start a conversation. On iOS, people can now Tweet with their voice by following a few simple steps: hit compose Tweet, record audio, and attach it to the Tweet, that’s it. This new test allows people to create a more human experience. Singer John Legend (@johnlegend) was one of the early adopters of the feature and soon after its launch shared a sneak preview of his new song, U Move, I Move.

Today, Armaan Malik (@ArmaanMalik22), who recently released his debut English single Control, crooned a few lines from his latest song Next 2 Me.

Commenting on the activity, Armaan Malik said, “Music has always been such a great emotional outlet for me and I’ve always been in awe of its power to connect the world, especially when the going is tough. On World Music Day, I’m looking forward to connecting with my fans on Twitter, sharing my feelings and singing my #MoodSongs – and hearing theirs. Twitter has been an important source of connectivity and solidarity in recent times and I’m happy for the opportunity to contribute to that feeling of togetherness and hope.”

Shilpa Rao (@shilparao11), who’s lent her voice to Ghungroo, Bulleya and many other hits, sang Dashte Tanhai in her melodious voice for Twitter music enthusiasts.

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Jonita Gandhi (@jonitamusic) chose to sing a few lines from her latest release Dusk Stories.

Guru Randhawa (@GuruOfficial), who’s got the country grooving to his tunes, sang his hit single Lahore, setting the mood up for a party on Twitter.

Adding to the cheer and fun, Guru Randhawa went on to ask his contemporaries and fellow musicians, Neha Kakkar (@iAmNehaKakkar), Honey Singh (@asliyoyo) and Badshah (@Its_Badshah) to share their favourite #MoodSongs too.

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Jassie Gill (@jassiegill), known for hits like Gabbroo and Nakhre, added his Punjabi swagger to the day by voice Tweeting the song Ehna Chauni Aa. He dedicated this to his daughter while rejoicing his love for her on the occasion of Father’s Day.

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On the other hand, Shirley Sethia (@ShirleySetia) too used her voice Tweet to double up celebrations by dedicating Papa Kehti Hai to her father.

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iWorld

Subedaar puts Indian original cinema on the global map with record-breaking Prime Video debut

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MUMBAI: Prime Video has a runaway hit on its hands. Subedaar, the gritty action drama starring Anil Kapoor, has stormed to become the most-watched Indian original movie on the platform in its opening weekend, cracking the Top 10 across 31 countries and landing in 91 per cent of India’s pin codes within days of its March 5 premiere.

The film, a visceral, emotionally-charged story of a retired soldier, Subedaar Arjun Maurya, wrestling with civilian life amid crime and corruption, has struck a nerve. Directed by Suresh Triveni and co-starring Radhikka Madan, Mona Singh, Saurabh Shukla, Aditya Rawal, Faisal Malik, and Khushboo Sundar, the film is already being hailed as a showcase for what Indian original storytelling can achieve on the world stage.

“Subedaar’s success is a reflection of the growing scale and global resonance of Indian storytelling,” said Nikhil Madhok, director and head of originals at Prime Video India. “The film’s emotional narrative, its rooted portrayal of a soldier confronting his toughest battles beyond the battlefield, has struck a chord. Anil Kapoor delivers an acting masterclass, while Suresh Triveni’s solid direction and great performances from the ensemble cast have resulted in love and appreciation from customers across the world.”

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Kapoor, 62, has been here before, but rarely at this altitude. Written by Triveni and Prajwal Chandrashekar, with dialogues by Triveni, Saurabh Dwivedi, and Chandrashekar, the film is a production by Opening Image Films in association with Anil Kapoor Film & Communication Network (AKFCN), produced by Vikram Malhotra, Kapoor, and Triveni.

Subedaar streams exclusively on Prime Video in Hindi, Tamil, and Telugu across India, and in over 240 countries and territories worldwide.

For Prime Video, the numbers tell the real story: one weekend, one film, a global footprint, and a very loud signal that Indian original cinema is no longer just travelling well. It’s arriving.

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