News Broadcasting
FM Nirmala Sitharaman unveils the 31 anniversary issue of Business Today
Mumbai: Business Today’s 31 Anniversary issue cover is the first ever Artificial Intelligence (AI) software generated cover, and it is set to set a new trend. Google CEO Sundar Pichai’s AI created avatar graces the cover of the issue, which includes an exclusive interview decoding Google’s India Strategy and how AI will soon eclipse the Internet and mobile.
During the India Today Business Today budget roundtable in Delhi on February 6, finance minister Nirmala Sitharaman unveiled the special cover and the 31st Anniversary edition of Business Today. Sitharaman also launched BTMag.in, the website’s special magazine section, alongside the anniversary edition.
The ‘Mission 2047: The Road to India@100’ edition of Business Today examines India’s path to 100 years of independence. To commemorate its 31st year of publication and market leadership, Business Today published a 300+ page special anniversary issue with 125+ pages of advertisements.
The 31st Anniversary issue of Business Today features an AI generated cover and articles that go into great detail about the prospects of a wide range of sectors, including production, banking and finance, stock markets, energy and power, information technology services, new ventures, micro, small and medium sized enterprises and many more.
Outlining the vision of India’s path to 100 years the issue features in depth pieces, and guest posts from the titans of Indian business including Ajay Piramal, Punit Renjen, Naina Lal Kidwai, TV Narendran, Pawan Munjal, Anish Shah, Amitabh Chowdhury, Keki Mistry, SN Subrahmanyan, Anjali Bansal, Sandip Patel, Kris Gopalakrishnan, TV Mohandas Pai, Roshni Nadar, Pawan Goenka, Kunal Shah, Deep Kalra, Kiran Mazumdar Shaw, SS Rajamouli, GR Gopinath, KV Subramanian, Rajeev Chandrasekhar and Patu Keswani.
News Broadcasting
CNN-News18 rolls out Battle for the States ahead of key polls
Multi-format election coverage tracks voter mood across five battleground states
NEW DELHI: CNN-News18 has launched a special election programming initiative titled Battle for the States, as India gears up for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry.
Built around the theme ‘Road to Power’, the multi-format coverage aims to follow the entire electoral journey, from campaigning and polling to results and government formation. The network is leaning into on-ground reportage and data-backed storytelling to decode voter sentiment across regions where local issues often shape the narrative.
The programming line-up includes ‘Vote Tracker’, a three-part series developed in collaboration with survey agency Vote Vibe. The show blends survey insights with expert commentary and field reporting, using augmented reality graphics to present complex electoral data such as vote share, seat projections and leadership preferences in a more accessible format. It will air every Monday evening until April 6.
Adding a cultural lens to political reporting is ‘So Saree!’, a ground-driven segment where women anchors travel across constituencies dressed in traditional handwoven sarees from each state. The format uses attire as a storytelling device, highlighting regional identity while capturing grassroots voices.
Meanwhile, ‘Unfiltered Kaapi’ and ‘Chai-Niti’ bring a more conversational tone, drawing inspiration from everyday political discussions in tea stalls and coffee corners. These segments aim to break down key issues through candid, fast-paced exchanges between anchors and reporters, tailored to regional sensibilities.
For viewers seeking deeper insights, the weekend docuseries ‘Reporters Project’ takes a longer view, with correspondents travelling across constituencies to map voter concerns and political shifts on the ground.
“Elections are about people, their aspirations, identities and the issues that matter to them, and every state tells a different story,” said CNN-News18 editorial affairs director Rahul Shivshankar. He added that the initiative focuses on understanding “the sentiment on the ground and what’s driving voter choices”.
Echoing the emphasis on credibility, Network18 CEO – English and business news Smriti Mehra said the network aims to combine on-ground reporting with data-led insights to deliver clear and timely coverage as the elections unfold.
With a mix of data, culture and grassroots reporting, CNN-News18 is positioning Battle for the States as a comprehensive window into one of India’s most closely watched electoral cycles, where every vote carries a story waiting to be told.
