Gaming
Felicity Games and AbhiTech Games partner to launch two games
Mumbai: DeVC led Felicity Games, a casual game developer and publisher, announced a partnership with AbhiTech Games, a game developing studio, to launch and publish two games viz: Warbound and Laser Tanks. With this partnership AbhiTech Games will gain access to Felicity’s one million users while Felicity will aim to grow by three times and almost double their monthly unique users by Q2 of 2025.
AbhiTech Games is a gaming studio founded in 2018 by Abhishek Singh Rana, a two-time winner of Indian Game Developer Conference (IGDC) ‘Student Game of the Year Award’. It is an independent game studio known for creating titles like Paperly: Paper Plane Adventure and Laser Tanks. Currently, they are working on Warbound, a strategic deck-building game that challenges players to lead armies and conquer kingdoms.
Felicity secured a $700K pre-seed funding from marquee angel investors CRED’s Kunal Shah, former Nazara CEO, Manish Agarwal, Sriharsha Majety, Swiggy’s Nandan Reddy and Google Cloud (APAC) head of gaming Sameer Pittalwala among key investors including DeVC and Visceral Capital. The company has already generated an increase in revenue by six times and plans to hit $1 million ARR in the next six months.
Felicity will gain the rights to publish Laser Tanks, with 20,000 downloads on Google Play, and will also launch and publish Warbound, the latest game project from AbhiTech Games. Laser Tanks is a fast-paced top-down shooter game where you battle against alien monsters using weapons and laser-equipped tanks. Warbound is about building your ultimate battle deck and leading your armies in epic strategic warfare. Collect powerful cards & conquering rival kingdoms.
The studio will aim to scale the games with the help of ‘Pokhran’ a proprietary framework which rapidly prototypes and tests casual games in partnership with Indian game developers for commercial viability.
Felicity Games founder & CEO Anurag Choudhary stated, “Through this partnership combining our expertise in casual game publishing with AbhiTech Games’s award-winning game development, we aim to not only expand our audience but also carry forward a shared vision. The innovative Pokhran framework will surely enhance our growth and create unforgettable experiences for players everywhere.”
Indie developer and AbhiTechGames founder Abhishek Singh Rana also stated: “The Pokhran framework will be a game-changer for us, helping us reach more players, achieve more downloads, and most importantly deliver memorable gaming experiences. Partnering with Felicity Games will allow us to take our games to the next level and grow alongside a company that shares our passion for innovation.”
Beyond game development and publishing, Felicity Games distinguishes itself through strategic partnerships with studios and brands to co-create compelling intellectual properties (IPs). This collaborative approach not only enriches the gaming ecosystem but also expands the company’s reach and influence within the industry.
As AbhiTech Games and Felicity Games come together to bring Warbound to life, Indian gamers and the global gaming community can look forward to an experience that promises to be both innovative and engaging.
Gaming
Sony raises PS5 prices for second time in under a year
US disc edition jumps $100 to $649.99 as memory costs surge.
MUMBAI: Sony just hit the pause button on affordable gaming because when memory prices skyrocket, even the Playstation has to pay the premium. Sony has announced its second price increase for the Playstation 5 range in less than a year, citing pressures in the global economic landscape and a sharp rise in memory component costs driven by AI demand.
In the US, the PS5 disc edition will rise from $549.99 to $649.99, a $100 hike while the digital edition increases to $599.99. The more powerful PS5 Pro will jump $150 to $899.99. The Playstation Portal remote player will also rise by $50 to $249.99. The new prices take effect on 2 April 2026.
Similar increases have been applied in the UK (£90 per model), Europe and Japan. Sony last raised PS5 prices in the US in August 2025.
“We know that price changes impact our community, and after careful evaluation, we found this was a necessary step to ensure we can continue delivering innovative, high-quality gaming experiences to players worldwide,” Sony said in a blog post.
The hikes come amid an unprecedented surge in memory prices, as manufacturers prioritise supply for AI data centres. Analysts say Sony had likely secured price protections for components that have now expired, forcing the company to protect its hardware margins.
Ampere Analysis research director of games Piers Harding-Rolls told CNBC that further increases from Microsoft and Nintendo would not be surprising, though Nintendo may hesitate to raise the price of its recently launched Switch 2 while establishing the new platform.
The increases arrive eight months before the highly anticipated release of GTA 6, which is expected to drive strong console sales. However, early reactions online have been a mix of disappointment and resignation, with growing concern that premium gaming is increasingly becoming a hobby for higher-income players.
In a sector already grappling with tariffs, inflation and component shortages, Sony’s move underscores a tough reality: even the most popular consoles are not immune to the rising cost of keeping up with the latest technology.
