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Fakt Marathi reveals new brand identity; plans HD feed this fiscal
MUMBAI: Fakt Marathi, a 24×7 Marathi Movies television channel has unveiled its new brand identity with a new logo and packaging. The channel was launched in 2011 by Mumbai based firm Enterr10 Television Pvt. Ltd.
The logo has been designed by Cayenne Communications Pvt Ltd while the mandate to monetise the revenues of the channel is with Divya Radhakrishnan’s Helios Media.
Living up to its name which means ‘Only Marathi’, the new revamped look is focussed towards expanding the Marathi viewership in the movie genre. The refreshed look stresses on the first alphabet which gives an intense look to the logo and symbolises a window of Marathi cinema opportunity. The free-to-air channel portrays a new colour combination of red, orange and saffron. “Fakt Marathi is a powerful name. These colours signify the ethos of Marathi maanus aka common man in Maharashtra and its traditional culture. It gives the logo a bold and solid feel”, says Cayenne Communications Pvt Ltd managing director Kiran Vernekar.
The channel’s new tagline is ‘Cinemanche Cinema’ which exemplifies itself as a one-stop destination for non-stop unadulterated fun and entertainment.
Vernekar also points out that it took the agency a month’s time to come up with this revived look for the channel. “We had designed two different logos and this one was instantly picked up by the client. The logo will be evident by next week”, he added further.
The logo will be extensively promoted through out-of-home advertising and on social media platforms. It will also be seen on various television commercials.
“We are very positive and happy with the new logo. They have subtly used vibrant colours and have integrated them flawlessly. The new tagline strongly resonates what the channel stands for and portrays a larger life of cinema”, opines Enter10 Television Private Limited MD Manish Singhal.
The company also plans to roll-out the channel’s HD feed by the end of this financial year. “We are in talks about launching the HD feed for Fakt Marathi by the end of this year”, voices Singhal.
The channel is available on various cable platforms like Hathway and in Cable and DTH platforms like Tata Sky, Videocon, Dish TV, etc. It is also available in parts of Den platform.
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul Hameed Excellence Awards to figures who have left their mark across healthcare, education, sport, public service and the arts.
The ceremony, attended by minister of state for defence Sanjay Seth and senior officials from the ministry of Ayush, celebrated individuals whose work blends professional success with a sense of public purpose. It was as much a roll call of achievement as it was a reminder that influence is not measured only in profits or podiums, but in people reached and lives improved.
Among the headline awardees was Alakh Pandey, founder and chief executive of PhysicsWallah, recognised for turning affordable digital learning into a mass movement. On the sporting front, Arjuna Awardee and kabaddi player Sakshi Puniya was honoured for her contribution to the game and for pushing women’s participation onto bigger stages.
The cultural spotlight fell on veteran lyricist and poet Santosh Anand, whose songs have echoed across generations of Hindi cinema. At 97, Anand accepted the honour with characteristic humility, reflecting on a life shaped by perseverance and hope.
Healthcare honours spanned both modern and traditional systems. Manoj N. Nesari was recognised for strengthening Ayurveda’s place in national and global health frameworks. Padma shri Mohammed Abdul Waheed was honoured for his research-backed work in Unani medicine, while padma shri Mohsin Wali received recognition for his long-standing contribution to patient-centred care.
Education and social development also featured prominently. Padma shri Zahir Ishaq Kazi was honoured for decades of work in education, while former Meghalaya superintendent of Police T. C. Chacko was recognised for public service. Goonj founder Anshu Gupta received an award for his dignity-centred rural development initiatives, and the Hunar Shakti Foundation was honoured for empowering women and young girls through skill development.
The Lifetime Achievement Award went to former IAS officer Shailaja Chandra for her long career in public healthcare and governance, particularly in the traditional systems under Ayush.
Speaking at the event, Hamdard chairman Abdul Majeed said the awards were a tribute to those who combine excellence with empathy. “These awardees reflect Hakeem Sahib’s belief that healthcare, education and public service must ultimately serve humanity,” he said.
Minister Seth struck a forward-looking note, saying India’s young population gives the country a unique opportunity to become a global destination for learning, health and wellness by 2047.
The ceremony also featured the trailer launch of Unani Ki Kahaani, an upcoming documentary starring actor Jim Sarbh, set to premiere on Discovery on 11 February.
Instituted in memory of Unani scholar and educationist Hakeem Abdul Hameed, the awards have grown into a national platform that celebrates those building a more inclusive and resilient India. For one evening at least, the spotlight was not just on success, but on service with substance.
