iWorld
Facebook launches its creator education program in India
Mumbai: On Instagram and Facebook’s 2021 edition of ‘Creator Day India,’ the company on Thursday launched its largest creator education and enablement program in India – www.bornoninstagram.com, thereby democratising learning for creators across India.
The event featured creators launching their own augmented reality (AR) effects in partnership with Facebook, as well as those who have monetised well and gained experiences to share with everyone.
Facebook India VP and MD Ajit Mohan highlighted the value of the family of apps for creators to build their communities and contextualised the new announcements. “Creators across India are shaping popular culture, and we are proud that our platforms play a big role in unleashing their creativity and helping them earn a living. The building blocks of a creator economy are coming into place. And we are keen to lean in to enable creators to learn, earn and grow their communities on our platforms,” he said.
‘Creator Day India’ saw keynotes from Instagram head Adam Mosseri, who spoke about the success of Reels in India, the importance of India and the work that’s in progress to help creators earn a living on the platform.
Instagram launched the next phase of the ‘Born on Instagram’ program in an effort to make creators’ access to resources more scalable and democratised. Launched in 2019, the program will now have a significant impact on creators across India who will have the opportunity to learn through a self-paced e-learning course. At the end of the course, they also receive a certificate of course completion, said the statement.
The company also highlighted its suite of monetisation tools, including paid online events launched during the Covid-19 pandemic to help content creators monetise events such as concerts, cooking classes and virtual tours, among other things.
Facebook has paired six emerging creators known for their talent with top Indian AR developers to demonstrate the ease of AR creation and highlight how it can trigger trends. “AR filters are a growing use among Instagram users and the ability to create new ones is likely to interest more users on the platform,” said the company.
e-commerce
Indian used car market matures with steady 6-10 per cent monthly sales in 2025
Cars24 report shows Baleno tops charts, Tier-2 cities drive 62 per cent demand and financing hits 52 per cent.
MUMBAI: Buckle up India, the used car market isn’t just cruising anymore; it’s shifting into a smooth, confident overdrive, proving that pre-loved wheels have officially become the nation’s smartest first choice. According to the latest Gears of Growth 2025 report by Cars24 and Team-BHP, every single month chipped in a rock-steady 6-10 per cent of annual volume in 2025. No wild festival spikes, no desperate year-end discounts just consistent, need-driven buying that screams market maturity.
Discovery has gone fully digital, with trust now riding shotgun on video. Pre-delivery inspections were googled by over 1.7 lakh Indians last year, while Youtube reviews turned casual scrollers into confident buyers. Even AI is steering decisions: search volumes for “buy” rocketed 7.2x, “new car” 8.1x, “sell” 2.3x and “challan” a whopping 9x year-on-year, with overall AI queries surging 6.7x.
The old NCR monopoly is history. Maharashtra now leads with 20.1 per cent share (up from 16.4 per cent), Karnataka jumped to 16 per cent (from 10 per cent), Gujarat surged to 13.1 per cent (from 8.7 per cent), Uttar Pradesh climbed to 12.5 per cent, Tamil Nadu to 11.7 per cent and Telangana to 10 per cent. Delhi’s slice shrank dramatically from 13.8 per cent to 5.8 per cent, and Haryana from 10.7 per cent to 5.6 per cent. The centre of gravity has clearly shifted: Tier-2 cities now command 62 per cent of sales versus 38 per cent in metros.
Hatchbacks still steal the show with 52 per cent share, SUVs revved up to 32 per cent (up sharply from previous years), while sedans eased to 16 per cent. Baleno became India’s undisputed used-car king at 15.5 per cent, followed by Grand i10 at 13.2 per cent and Kwid at 11.3 per cent. Nexon, Tiago, Elite i20, City, Swift, Amaze and Creta rounded out the top 10, with compact SUVs and feature-packed rides clearly winning hearts.
Buyers are spending more average selling price settled at Rs 5.47 lakh but not uniformly. Karnataka led at Rs 5.06 lakh thanks to newer models, Tamil Nadu at Rs 5.49 lakh, Maharashtra Rs 5.06 lakh, Gujarat Rs 5.05 lakh and Uttar Pradesh the most value-driven at Rs 4.90 lakh. Petrol ruled with 84.5 per cent share, diesel 9.46 per cent, petrol+CNG 5.96 per cent and EVs/hybrids a tiny 0.08 per cent. Manuals still dominate at 72 per cent, automatics at 28 per cent, with younger buyers, women and metro residents leaning more towards self-shifters.
Silver emerged as the nation’s favourite shade (over 30 per cent), teaming with white to claim 57 per cent of all cars. Financing is now the real hero, 52 per cent of buyers went the EMI route in 2025 (average Rs 11,400 monthly), up dramatically from 23 per cent in 2024, with non-metro markets hitting an impressive 58 per cent penetration. Digital lending handled the heavy lifting, especially for cars above Rs 7 lakh where financing crossed 60 per cent by early 2026.
From AI-powered confidence to feature-packed upgrades and EMI-friendly ownership, 2025 proved one thing loud and clear: India isn’t just buying used cars, it’s choosing smarter, bolder and far more exciting rides than ever before. The future of driving? It’s already on the road, and it’s looking remarkably well-certified.
