GECs
Eurosport’s deal with Octagon/CSI for men’s hockey Champions Trophy
HOLLAND: European broadcaster Eurosport will air the Rabobank Men’s Champions Trophy which takes place in Amsterdam from 16-24 August 2003.
The deal, which was brokered by FIH’s television distribution partners Octagon/CSI, brings a total of eight matches to Eurosport over the nine-day tournament, with four matches aired live. An official release informs that the screening will reach a potential 250 million viewers in 93 million homes in 54 countries. In India, the event will air on Ten Sports and on public broadcaster Doordarshan.
India, Germany, Holland, Argentina, Australia and Pakistan are taking part in the tournament. FIH Hon Secretary General Peter Cohen had the following remarks to make about the latest agreement. “Following Eurosport’s highly successful broadcast of the Indoor World Cup in February this year we are delighted that our partnership is continuing with hockey’s premier annual event.”
Eurosport claims to be the most widely available channel in Europe. It reaches over 95 million homes and 250 million viewers in 54 countries. Over 96 per cent of Eurosport’s viewers can watch their favourite sport in their native language.
GECs
Sony to launch Tum Ho Naa game show hosted by Rajeev Khandelwal
MUMBAI: Lights, camera… connection because this time, the game isn’t just about winning, it’s about who’s with you. Sony Pictures Networks India is gearing up to launch a new reality game show, Tum Ho Naa, expanding its unscripted slate with a format that promises both emotion and engagement.
The show will premiere soon on Sony Entertainment Television and stream on Sony LIV, with Rajeev Khandelwal stepping in as host. Known for his measured screen presence and selective choices, Khandelwal’s return to television adds a layer of familiarity and credibility to the upcoming format.
While specific details of the gameplay remain under wraps, the positioning suggests a reality format that leans as much on emotional resonance as it does on competition, an increasingly popular blend in Indian television, where audiences are gravitating towards content that offers both stakes and storytelling.
Khandelwal, reflecting on his return, noted that his choices have often been guided by instinct rather than convention, describing Tum Ho Naa as a project that feels “close to the heart”. His association also signals Sony’s continued focus on anchoring new formats with recognisable faces who bring both relatability and depth.
The launch comes at a time when broadcasters are doubling down on original non-fiction formats to drive appointment viewing, even as digital platforms expand parallel reach. By placing the show across both linear television and OTT, Sony appears to be aiming for a dual-audience strategy capturing traditional viewers while engaging digital-first consumers.
As the countdown to premiere begins, Tum Ho Naa positions itself not just as another game show, but as a reminder that sometimes, the biggest prize on screen isn’t the jackpot, it’s the journey shared along the way.







