News Broadcasting
ETC Punjabi comes out with first ever SMS interactive show ‘Sadda Top 10’
In a bid to connect further with the viewer ETC Punjabi has started a unique one of a kind countdown show. Sadda Top 10lets music lovers select the top ten songs which they want aired. This is different from countdowns on rival channels like MTV, B4U which make their picks based on the opinion of music critics, album sales, market research and analysis.
Viewers have to SMS their preferences to the channel. The song, which receives maximum SMS requests, becomes the top song of the week. The rest of the countdown is done according to the SMS preference received for each song. To send in the entries in this inter-active show Sadda Top 10, viewers have to use the SMS no. 303 of Punjab Spice.
The one hour show will air every Thursday at 7.10 pm. Besides pronouncing the winning songs there are plenty of prize up for grabs for the viewers who are participating in the song selection. The show has been produced in association with Positive Comsol Delhi and winners are announced through their mobile numbers.
The release states that already 12 winners have won free stays at Amritsar, Behror and other towns. Prizes also include free airtime from the mobile service provider Spice Punjab.
Rabindra Narayan president ETC Punjabi had these comments to make about the initiative: “SMS is one more step in ETC’s mission for reaching out to maximum viewers of Punjab and provide them with a platform to voice their heart as quantified in our channel’s catch line – Dil Apna Punjabi. SMS provides an instant platform to our viewers to be a part of the channel.” The network is working details for similar contests on the other channels. Watch this space for more details.
News Broadcasting
Kamlesh Singh receives Haldi Ghati Award from MMCF
India Today Group editor honoured for three decades of journalism at Udaipur ceremony.
MUMBAI- Kamlesh Singh just turned a lifetime of sharp words into a shiny shield because when journalism wakes up a society, even the Maharana of Mewar wants to pin a medal on it.
The Maharana of Mewar Charitable Foundation (MMCF) conferred its prestigious Haldi Ghati Award on Kamlesh Singh, a senior editor at the India Today Group, during a ceremony in Udaipur on 15 March 2026. The national award, instituted in 1981-82, recognises “work of permanent value that initiates an awakening in society through the medium of journalism.”
Singh, who leads several editorial initiatives including Aaj Tak Radio, the Teen Taal community and The Lallantop, was presented the honour by Lakshyaraj Singh Mewar, Managing Trustee of MMCF. The citation highlighted his three decades of contributions to Indian media, innovations in digital journalism, mentoring young reporters, and his popular podcast persona “Tau” on Teen Taal, which fosters thoughtful public discourse.
The Haldi Ghati Award, named after the historic Battle of Haldighati symbolising valour and resilience, is one of four national awards given annually by MMCF. Past recipients include Tavleen Singh, Piyush Pandey and Raj Chengappa.
Other honourees this year included Padma Vibhushan Pt Hari Prasad Chaurasia, Vedamurti Devvrat Rekhe, Treeman of India Marimuthu Yoganathan, Vir Chakra Capt Rizwan Malik, and US-based researcher Molly Emma Aitken, who received the Colonel James Tod Award for contributions to understanding Mewar’s spirit and values.
In an era where headlines often shout louder than substance, the MMCF quietly reminded everyone that real journalism isn’t about noise, it’s about the quiet, persistent work that stirs society awake, one thoughtful story at a time.
