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ESPNcricinfo introduces four digital video series for World T20
NEW DELHI: ESPNcricinfo is adding on to the cricket fever this World T20 with four exceptional flagship digital video series to bring the game closer to Indian fans. Providing comprehensive coverage of the global sporting event, ESPNcricinfo has introduced ‘Match Day’, ‘On the Road’, ‘Polite Enquiries’, and ‘Two Men Out’. The video series will set rolling on the website from 15 March and continue all through the World T20.
Aired on ESPNcricinfo, Sony ESPN, Sony ESPNHD and the ESPNcricinfo mobile application, ‘Match Day’ will feature some of the most respected voices in cricket such as Ian Chappell and Mahela Jayawardene presenting match analysis with a unique perspective on the action. The presenters scheduled to be regulars in this series are legends and are popular for calling the game as they see it. The programme will be backed by insights into the successes, failures and key moments of the tournament.
Speaking about ESPNcricinfo’s continuing focus to develop and deliver novel content for enhanced fan experiences across digital and television, ESPNcricinfo India and South Asia editor-in-chief Sambit Bal said, “ESPNcricinfo ‘Match Day’ brings to television all the values of the world’s premier digital cricket destination: credible voices, strong opinions, sharp insights, savvy with numbers, and the strengths of a global network. Ian Chappell, Ajit Agarkar and Sanjay Manjrekar are familiar names on ESPNcricinfo, and we are hugely excited about the television debut of Mahela Jayawardene, a World T20-winning player and a legend of the game. If we are to make only one promise, it will be this: our analysts will be calling it as they see it.”
ESPN India and South Asia vice president Ramesh Kumar said, “In our endeavor to serve our cricket fans anytime, anywhere, ESPNcricinfo Match Day program during World T20 brings the best of ESPNcricinfo insights and analysis for every match on ESPNcricinfo digital media platforms globally. In India fans can also experience the program on Sony ESPN. The program is a perfect example of the multi-platform way that we are growing ESPNcricinfo, and highlights the value that is being unlocked for fans by our recent Sony ESPN agreement.”
Following ‘Match Day’ fans can discover the sights and sounds of India with Melinda Farell with ‘ESPNcricinfo On The Road’ as she travels across the country on a cricketing pilgrimage.
A travel and features video series, ‘ESPNcricinfo On The Road’ provides fans a window to the World T20 tournament through multi-media content, social media integration and user generated content. The ESPNcricinfo On The Road microsite (link) will deliver of a mix of daily and weekly content that will be amplified on social media platforms including Facebook, Google+, Twitter, Vine, Instagram and YouTube. Not just that, the series will include a call to action for user- generated content through #ontheroad and #fandugout.
‘Polite enquiries’ is an interactive platform for fans, with cricket writer Jarrod Kimber and an ESPNcricinfo staff answer fan questions on Twitter. Through five episodes of light-hearted conversation, fans can send in any subject or question about cricket they may want answered.
‘Two men out’ will offer a quirky, yet incisive, take on recent events in the game by Kimber and popular British comedian Andy Zaltzman. The five-episode series will add a dash of humor to the TSexperience, thus augmenting fan engagement.
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Swiggy sees record orders during India vs New Zealand T20 final
Chicken biryani tops match-day menu as fans order 7,500 times per minute at peak.
MUMBAI: India’s T20 final didn’t just break stumps, it broke Swiggy’s delivery records, proving cricket fans celebrate victories with plates, not just flags. Swiggy, India’s leading on-demand convenience platform, reported a sharp spike in food orders during the ICC Men’s T20 World Cup final between India and New Zealand. On 8 March 2026, overall orders rose 23.2 per cent year-on-year compared with the same date in 2025, driven by fans turning living rooms into mini stadiums complete with match-day feasts.
Key highlights from the evening:
- Orders during peak match hours (7–10 pm) were 2.1 times higher than pre-match levels.
- The highest order rate hit 7,500 orders per minute at 19:45.
- Chicken biryani reigned supreme as the most-ordered dish, followed by masala dosa, chicken fried rice, garlic breadsticks and paneer butter masala.
While metros such as Bengaluru, Mumbai and Hyderabad led volumes, the cricketing fever spread nationwide. Among emerging cities, Thiruvananthapuram, Surat and Rajkot recorded the strongest order growth. Smaller markets including Shillong, Agartala and Port Blair also showed significant appetite, underlining the expanding footprint of quick-commerce food delivery across India.
The surge reflects a growing trend of pairing major sporting events with doorstep delivery, turning big matches into shared, convenient celebrations. In a night where every boundary mattered, Swiggy proved the real MVP might just be the delivery partner who kept the snacks and the vibes flowing without missing a single wicket.
