News Broadcasting
ESPN Star promotes Greg Hayes to strengthen ad sales approach
ESPN Star will strengthen its approach to ad sales as part of the company’s overall strategy to grow its business based on a four ‘O’ strategy – on air, on ground, online and off air – integrating all four assets into innovative marketing solutions for clients.
The exercise will led by Greg Hayes, who has been promoted to senior vice president, ad sales and multimedia ventures from vice president, multimedia ventures. Hayes’ expanded role will see him oversee ad sales of both channels in all markets in addition to his role as head of the company’s multimedia initiatives. Hayes’ appointment coincides with the decision that from 1 July, responsibility for the advertising markets in Hong Kong and Singapore moves from Star ad sales to ESPN Star Sports.
Hayes will continue to oversee the extension of the ESS TV sports experience online. Under his leadership, the Multimedia Ventures division of ESS has enhanced online services, features and promotions and steadily increased traffic into the espnstar.com site to an unprecedented 27 million registered page impressions in the month of April 2002 alone, says an official release.
News Broadcasting
CNN-News18 to host Fury in the Gulf conclave on West Asia crisis
Three-hour summit to unpack geopolitical fallout and impact on India
MUMBAI: CNN-News18 is set to host a special three-hour broadcast, Fury in the Gulf – War Conclave, on April 7, aiming to decode the escalating West Asia crisis and its far-reaching implications for India.
Scheduled from 4:00 PM to 7:00 PM, the conclave comes at a time when tensions between Iran and the United States are reshaping global geopolitics and triggering economic uncertainty. With India’s deep energy ties, trade links and large diaspora in the Gulf, the developments carry significant domestic relevance.
Built around the theme ‘Conflict, Consequences, and The Future,’ the programme will feature six curated sessions combining one-on-one interviews and panel discussions. The focus is to cut through the clutter and offer viewers a clearer understanding of the fast-evolving situation.
Key sessions include ‘Diplomacy in Times of War’ featuring Shashi Tharoor, and ‘World After the Iran Conflict’ with voices such as Ram Madhav, Reuven Azar, representatives from the European Union and the Iranian Deputy Envoy. Another session titled ‘Another Dunkirk?’ will bring together K. J. S. Dhillon and Jitin Prasada among others.
CNN-News18 editorial affairs director Rahul Shivshankar said, “In times of war, clarity becomes the most powerful tool. Fury in the Gulf – War Conclave brings together credible voices to address the questions and confusion that arise amid an overwhelming influx of information.”
He added that the initiative is aimed at delivering “facts, perspective, and insight” at a time when misinformation can easily cloud public understanding.
Echoing the sentiment, CNN-News18 CEO– English and business news Smriti Mehra said the conflict marks a defining global moment, with consequences that extend well beyond the region. She noted that the conclave seeks to present the crisis with “depth, nuance and responsibility” so audiences can better grasp its real-world impact.
As geopolitical tensions continue to dominate headlines, the conclave positions itself as an attempt to bring order to the noise, offering viewers a structured, insight-led look at a complex and rapidly shifting global situation.
