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& e-mail access most popular multimedia applications: Siemens AG survey

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MUMBAI: Mobile television and e-mail access via mobile handsets have been identified as the most popular advanced multimedia applications in a survey conducted by the German communication giant Siemens AG.

About three fifths of respondents participated in the survey expressed interests in paying for mobile TV while about three quarters said they are keenly interested in the ability to send, receive and edit their e-mail on their wireless devices.

About 74 per cent of those surveyed expressed interest in mobile e-mail access while 59 per cent voted for mobile TV.

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The study conducted by Siemens surveyed 5,300 mobile users in eight countries – Brazil, Canada, China, Germany, Italy, South Korea, Russia and the United States. The survey results were recently revealed at the 3GSM World Congress in Barcelona.

At the Congress, Siemens showcased a mobile multiplayer game Master of Maya that it said would be attractive to players while enabling new business models for network operators. The game unites the elements from the world of online multiplayer games with elements of popular trading card games from the United States and Japan.

Siemens also showcased its latest WiMAX (Worldwide Interoperability for Microwave Access) solutions, which it said provides mobile operators another choice for wireless broadband deployment.

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News Broadcasting

News18 India launches Command Centre war explainer with Arya

New show shifts from debates to decoding global conflicts and impacts

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MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.

Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.

The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.

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At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.

News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”

Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”

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The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.

With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.

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