Components
DVB to showcase future of media delivery at DEMOS 2020
GENEVA: DVB, a consortium of the world’s leading media and technology companies working together to design open technical specifications for digital media delivery, will host DVB DEMOS 2020, an all-day online event on Thursday, 26 November. The event will bring the industry together to witness the future of media delivery. Fifteen different exhibitors will participate in DEMOS 2020, showcasing products and services based on the latest generation of internet-centric specifications from DVB, comprising DVB-I (including DVB-DASH), DVB-MABR and DVB-TA.
"In recent years, DVB's focus has shifted to addressing the challenge of fragmentation in IP-based media delivery technologies," said Emily Dubs, head of technology at DVB. "DVB DEMOS is the first time we'll bring together such a broad cross-section of vendors, all using our next-gen specifications. The aim is to showcase how hybrid and broadband delivery can benefit from the reliability and robustness that defined the success of digital television while opening up new possibilities for innovative services."
Technology demos followed by one-on-one meetings with vendors
DVB DEMOS will kick off with a live stream featuring a series of short technology demonstrations, viewable on the DVB DEMOS 2020 web page and on DVB's YouTube channel. Attendees also have the opportunity to book appointments for more in-depth demos and discussions in private online meeting rooms. Exhibitors will include ATEME, Broadpeak, Dolby, DTVKit, ENENSYS Technologies, Google, Harmonic, Kineton, OnScreen Publishing, OTT Broadcast, Sofia Digital, TPV Technology, Unified Streaming, Verance and Viaccess-Orca.
DVB DEMOS will show how DVB-I serves as a common media layer across a variety of delivery channels, providing end users with a seamless experience. Another key highlight will be how DVB-DASH and DVB-MABR enable scalable low-latency streaming on par with broadcast services. The first solutions based on DVB-TA will also be exhibited, showing how targeted advertising opens the door to new revenue streams for broadcasters. Additionally, attendees will get a first-hand look at how broadcast services can be easily integrated within IP-based platforms.
Many of the demos will bring into play collaboration between the exhibitors, illustrating the interoperability that is a cornerstone of DVB's approach. Different combinations of streams, service lists, clients and players will be highlighted to show how a standards-based ecosystem increases the possibilities for innovation.
DVB DEMOS 2020 is free to attend. Registration is required to join the afternoon session and to book appointments with exhibitors.
DVB DEMOS will start at 10:00 CET on 26 November. To see the full DVB DEMOS schedule, visit https://dvb.org/demos2020. For more information about DVB, visit www.dvb.org.
SEOUL: In the eternal battle between gamers demanding lightning-fast refresh rates and professionals craving pixel-perfect clarity, LG Display reckons it has found détente. The South Korean display titan is unveiling the world’s first 27-inch 4K OLED monitor panel that marries an RGB stripe structure with a blistering 240Hz refresh rate—a combination previously thought incompatible, like oil and water or fashion and function.
The breakthrough lies in how the pixels are arranged. RGB stripe structure lines up red, green and blue subpixels in neat rows, banishing the colour bleeding and fringing that plague lesser screens when you park your nose close to the display. It is the difference between reading crisp text and squinting at a rainbow-tinged mess. OLED panels using this method existed before, but they topped out at a sluggish 60Hz—fine for spreadsheets, useless for fragging opponents in first-person shooters.
LG Display’s engineering wizardry changes the game. By cranking the refresh rate to 240Hz whilst maintaining that pristine RGB stripe layout, the company has produced a panel that works equally well for colour-critical design work and twitchy gaming sessions. Better still, the panel incorporates Dynamic Frequency & Resolution technology, letting users toggle between ultra-high-definition at 240Hz and full-HD at a frankly ludicrous 480Hz. That is fast enough to make your eyeballs sweat.
The specs are suitably impressive: 160 pixels per inch for exceptional detail, optimised performance for Windows and font-rendering engines, and colour accuracy that should please the Photoshop brigade. LG Display achieved this by boosting the aperture ratio—the percentage of each pixel that actually emits light—and applying what it coyly describes as “various new technologies.” Translation: years of R&D and probably some sleepless nights.
Existing high-end gaming OLED monitors have relied on RGWB structures (which add a white subpixel) or triangular RGB arrangements. Both work, but neither delivers the sharpness that professionals demand. LG Display’s new stripe pattern is tailored specifically for monitor use, a recognition that staring at a screen from two feet away demands different engineering than watching telly from across the room.
The company is betting big on this technology, targeting the high-end monitor market where it already commands roughly 30 per cent of global OLED panel production. Among gaming OLED panels in mass production, LG Display claims world-leading specs across refresh rate, response time and resolution—a trifecta that sounds like marketing bluster until you check the numbers.
“Technology is the foundation of leadership in the rapidly growing OLED monitor market,” says LG Display head of the large display business unit Lee Hyun-woo. He promises to keep pushing “differentiated technologies compared to competitors”—corporate-speak for staying ahead of Chinese rivals snapping at LG’s heels.
The new panel will debut at CES 2026 in Las Vegas, where LG Display plans to woo customers and expand its lineup. Initial rollout targets high-end gaming and professional monitors, the sweet spot where people actually pay premiums for superior screens rather than settling for whatever came with their laptop.
Whether this technology reshapes the monitor market or remains a niche luxury depends on two things: pricing and production scale. But for now, LG Display has pulled off something rare—a genuine technical leap that solves a real problem. Gamers get their speed, designers get their clarity, and LG gets bragging rights. In the cutthroat world of display tech, that counts as a win.
