Hindi
DreamWorks & Technicolor’s VoD platform to offer Bollywood fare
MUMBAI: DreamWorks Animation and Technicolor’s video on demand (VOD) JV company M-GO has launched its Bollywood collection comprising a slate of more than two dozen films.
The library of titles, presented in association with Indian film distributor FilmKaravan, features the 2015 release Ek Paheli Leela, starring Sunny Leone.
The reincarnation-themed Ek Paheli Leela, produced by T-Series and distributed by Saavn in North America, is part of an initial assortment of more than two dozen feature Bollywood titles now offered on M-GO, with some available in 4K.
“I am so excited that my fans will now be able to watch Ek Paheli Leela on their favorite digital platforms. I believe in the power of the digital ecosystem and am thrilled that my film will now be available for my fans to watch when they want,” said Leone.
T-Series president Neeraj Kalyan added, “We are proud to be a part of this digital release for our latest title, Ek Paheli Leela on M-GO. Sunny has done an exceptional job and we are glad that this film is the centerpiece of the Indian film category.”
“This partnership with FilmKaravan represents our first concentrated effort to bring even greater variety to our selection of international, foreign language, and independent content. In the increasingly global film community, Bollywood content is incredibly popular with movie fans all over the world, including here in the US,” said M-GO senior vice president of content Cameron Douglas.
“FilmKaravan’s goal is to bring the best of Indian content produced by big studios like Yash Raj Films, Dharma Productions, Excel Entertainment, T-Series and Rajshri, among others, to platforms committed to presenting eclectic programming to their audiences. It gives us great pleasure in partnering with M-GO, one of the fastest growing VOD services, to reach their audiences through aggressive positioning and passionate marketing plans,” said FilmKaravan managing partner Pooja Kohli.
Hindi
YRF Entertainment appoints Saugata Mukherjee as head of content
Former SonyLIV content head to steer films and series at streaming arm
MUMBAI: YRF Entertainment, the streaming arm of Yash Raj Films, has appointed Saugata Mukherjee as head of content, signalling a strong push to scale its original films and series slate.
Mukherjee joins the company following a successful three-and-a-half-year stint at SonyLIV, where he served as executive vice president and head of content. In his new role, he will report to CEO Akshaye Widhani and lead the creative direction and commissioning strategy for YRF Entertainment’s growing slate.
The appointment comes on the back of YRF Entertainment’s recent global success with titles such as The Romantics, The Railway Men and Mandala Murders, which have helped position the studio as a serious player in the streaming space.
At SonyLIV, Mukherjee played a key role in shaping the platform’s identity as a premium content destination. Under his leadership, the service delivered acclaimed originals across genres, building a reputation for storytelling depth and creative risk-taking. His exit was described as “one of the harder goodbyes”, reflecting both the impact of his tenure and the strength of the team he leaves behind.
Mukherjee brings with him a wide-ranging career that spans publishing, television and streaming. Before SonyLIV, he led content initiatives at HBO Max under Warner Bros. Discovery, where he was instrumental in shaping the platform’s India strategy. His earlier roles include senior leadership positions at Hotstar and Star TV, where he worked on building original content pipelines and collaborating with top creative talent.
With a career that began in publishing at firms like HarperCollins and Pan Macmillan, Mukherjee’s journey reflects a deep-rooted understanding of storytelling across formats and platforms.
His move to YRF Entertainment comes at a time when the battle for streaming audiences is intensifying, with studios doubling down on high-quality originals to stand out in a crowded market.
For YRF, the appointment is more than just a leadership hire. It is a clear signal that the studio is ready to scale its streaming ambitions, with Mukherjee expected to play a central role in shaping its next chapter.
