iWorld
DocuBay and Amazon Pay join hands for an exclusive offer
MUMBAI: DocuBay, the only global membership video on demand streaming platform for documentaries, announced an exclusive partnership with leading digital payment platform Amazon Pay. With this exclusive partnership, Amazon Pay users can avail the yearly OneTribe membership of DocuBay at flat 50% off plus exclusive cashback of Rs. 200. Normally Priced at Rs.1499, those who avail the limited period offer, can enjoy the year-long OneTribe membership effectively at just Rs. 549.
To access this offer, users can select Amazon Pay as their mode of payment on DocuBay’s payment page or can also access it directly from the Amazon app. The offer is valid till 30th September.
DocuBay offers a handpicked catalogue of documentaries with an emphasis on discovery, including curated ‘Bays’ like Nature, Action, Travel, Culture, Science, Sports, and more. The catalogue includes films from over 80 countries and counting. The library consists of global award-winning features like Moonwalk One, Inside Facebook, Trump Russia, The Uber Story, Out Of the Dark with one release being added to the site daily, including a monthly ‘Docbuster’. The catalogue also includes tastefully selected documentaries from India including the multiple award winning Bastion of the Giants, Pad Yatra, Himalayan Gold Rush, Where To, Miss?; amongst others.
The annual OneTribe membership unlocks features over its premium membership priced at Rs.449, such as viewing select documentaries in 4K, viewing on multiple screens, and unlimited downloads. DocuBay is available on iOS/App Store, Android/Google Play, Apple TV, Fire TV, as well as directly through the DocuBay website – www.docubay.com.
Amazon Pay users will have a seamless experience to avail the offer and to enjoy an experience and discover quality content, through an easy and hassle-free mode of payment.
Commenting on the partnership, D Girish, VP-Strategy, DocuBay, said “For us, customer experience is sacrosanct, and it is our endeavour to partner with brands that share our ethos. Amazon Pay is a perfect match for us to reach and engage with the right set of audiences. This is an exciting phase for DocuBay, we are certain this partnership is the first of many to come.”
“We aim to enhance the overall customer experience. This partnership with DocuBay will provide our customers a seamless and secure way of paying. With the endeavour to increase affordability, customers can now enjoy enriching content.” Manesh Mahatme, Director, Experience and merchant acceptance, Amazon Pay, India
Gaming
DPIIT partners with Krafton to boost tech-media startups
New MoU aims to accelerate innovation in gaming, esports and AI-driven entertainment.
MUMBAI: When government meets gaming, sparks are bound to fly and this time, the partnership promises to level up India’s startup scene in more ways than one. The Department for Promotion of Industry and Internal Trade (DPIIT), under India’s Ministry of Commerce and Industry, has signed a memorandum of understanding with Krafton India Pvt. Ltd. to support early-stage startups working at the intersection of technology and media. The agreement, formalised on Thursday, reflects a growing effort by policymakers to harness private-sector expertise for the country’s booming digital entertainment ecosystem.
Under the partnership, selected startups will gain access to mentorship, industry networks and structured opportunities to engage with established players. The initiative is designed to help young companies move from prototype to market-ready products, test concepts, secure market access and integrate into larger industry ecosystems.
Sanjiv, a joint secretary at DPIIT, described the collaboration as part of a broader strategy to strengthen India’s digital and creative economy. He emphasised that such alliances are essential for helping startups develop globally competitive solutions in emerging sectors such as online gaming, esports, interactive media and artificial intelligence.
The programme will feature innovation challenges under the government’s startup initiatives, along with hackathons, workshops and masterclasses covering game design, animation, immersive technologies and AI applications. Selected startups may also be considered for pilot projects with industry partners based on their performance.
In a sector where ideas move at the speed of a battle royale, this partnership could be the ultimate power-up giving promising startups the mentorship and exposure needed to turn creative sparks into sustainable success stories.
