Hindi
Disney+ Hotstar collaborates with Bhuvan Bam & Vidyut Jammwal for Marvel film
Mumbai: Disney+ Hotstar has unleashed an electrifying campaign for the OTT debut of Marvel Studios’ “Deadpool & Wolverine”, enlisting Bollywood star Vidyut Jammwal and YouTube sensation Bhuvan Bam to elevate excitement among fans. The dynamic duo brings a unique desi flair to the promotional efforts, amplifying the anticipation for this action-packed Marvel adventure, now available in Hindi, Tamil, Telugu, and English.
Vidyut Jammwal, celebrated for his martial artistry and action prowess, resonated with the film’s intense energy and spectacular stunts. Sharing his enthusiasm, Jammwal said: “I’m someone who enjoys action films, Deadpool & Wolverine took me on a ride unlike any other. The action in this film is exactly why I love this genre—jaw-dropping stunts, epic visuals, and I’m excited to watch the bromance between Ryan Reynolds and Hugh Jackman again. Wolverine has always been iconic for me and seeing him back in action with Deadpool is pure magic. What makes it even better is that it’s available in Hindi, Tamil, and Telugu, so Marvel fans get to enjoy all that action and energy in a way that feels even closer to home. It’s a ride you won’t want to miss!”
Meanwhile, Bhuvan Bam brought his trademark humour and relatability to the campaign. Through quirky, fun videos, Bam infused a local flavour into the wild chaos of Deadpool and Wolverine’s adventure, encouraging fans to enjoy the blockbuster in a way that feels closer to home. Sharing his excitement on the film’s debut, he said, “I’ve always admired Ryan Reynolds for his sharp wit and perfect timing—he’s just unbeatable when it comes to delivering a punchline! Watching him as Deadpool team up with Wolverine’s raw intensity makes for an insane combo that has you hooked from start to finish. There’s everything from wild action and razor-sharp comedy to real camaraderie and superpowers that are just epic to watch. For fans like me who love seeing these larger-than-life heroes in our own language, this one’s a total treat. I can’t wait for everyone to dive into this desi-style blockbuster experience—it’s the perfect mix of masala and dhamaal!”
Disney+ Hotstar left no stone unturned in amplifying the reach of “Deadpool & Wolverine” OTT launch. The campaign utilised platforms like PhonePe, Snapchat, and MCanvas, creating engaging and interactive experiences. From animated Deadpool & Wolverine content on PhonePe to custom Snapchat lenses immersing users in the Marvel universe, the promotions catered to a diverse audience and maximised visibility.
Hindi
MIFF 2026 to return to Mumbai; film entries open till April 12
19th edition to host WAVES Doc Bazaar, spotlighting global documentary talent
MUMBAI: The 19th edition of the Mumbai International Film Festival 2026 is set to take place from June 15 to 21 at the NFDC Complex, with film submissions currently open and the deadline fast approaching on April 12.
Organised by the National Film Development Corporation under the Ministry of Information and Broadcasting, the biennial festival remains one of South Asia’s most prominent platforms for documentary, short fiction and animation films.
Filmmakers, producers and content creators from across the globe have been invited to submit entries via the Film Freeway platform for the Competition Section. Offline submissions will not be accepted, reinforcing a fully digital entry process.
MIFF 2026 continues to sweeten the deal with a robust awards pool of Rs 55 lakh. The coveted Golden Conch for Best Documentary carries a top prize of Rs 10 lakh, alongside multiple awards across categories, making it one of the most lucrative non-feature film festivals in the region.
A key highlight this year will be the second edition of the WAVES Doc Bazaar, scheduled from June 16 to 18 alongside the festival. Designed as a hub for collaboration, the Doc Bazaar will feature a co-production market, viewing rooms and a work-in-progress lab, bringing together global buyers, sellers and creators under one roof.
Since its inception in 1990, MIFF has built a reputation as a serious showcase for non-feature cinema, drawing participation from filmmakers worldwide. The previous edition saw over 350 films from more than 30 countries, underlining its growing international footprint.
With submissions closing soon and preparations underway, MIFF 2026 is shaping up to be a vibrant meeting point for storytelling, collaboration and cinematic craft, offering filmmakers both a stage and a springboard.
