DTH
Despite lower ARPU, Videocon d2h posts higher Q3 profit
BENGALURU: The Saurabh Dhoot-led Indian DTH player Videocon d2h reported profit after tax (PAT) at Rs 30.85 crore for the quarter ended 31 December 2017 (Q3 2018, quarter under review). The company had reported PAT of Rs 16.78 crore for the immediate trailing quarter Q2 2018 and PAT of Rs 21.77 crore for the corresponding year ago quarter Q3 2017. Adjusted EBITDA increased 9 per cent yoy in Q3 2018 to Rs 291.41 crore from Rs 267.24 crore. Adjusted EBITDA less capex increased 62.9 per cent yoy to Rs 188.50 crore during the quarter under review as compared to Rs 115.70 crore.
Videocon d2h revenue from operations increased 7.2 per cent yoy during the quarter under review to Rs 833.6 crore from Rs 777.39 crore. Subscription and activation revenue increased 7.3 per cent yoy to Rs 763 crore in Q3 2018 from Rs 711.20 crore.
Subscriber matrices
The company’s subscriber base increased by 1.6 lakh (1 crore = 10 crore = 100 lakh) during Q3 2018 to 134.1 lakh from 132.5 lakh in the immediate trailing quarter Q2 2018. The company had a subscriber base of 127.7 lakh in Q3 2017. Videocon d2h reported a quarterly subscriber churn of 1 per cent, higher than the churn of 0.62 per cent reported for Q2 2018. Subscriber churn for Q2 2017 was 0.87 per cent. The company has reported lower average revenue per user of Rs 208 for the quarter under review as compared to Rs 212 for the immediate trailing quarter, but higher than the Rs 205 for the corresponding year ago quarter.
Let us look at the other numbers reported by Videocon d2h
Total expenses increased 6.5 per cent yoy to Rs 726.59 crore in Q 2018 from Rs 681.97 crore. Operating expenses increased 8.9 per cent yoy to Rs 423.61 crore in Q2 2018 from Rs 407.38 crore. Administration and other expenses reduced 14 per cent yoy to Rs 18.89 crore during the quarter under review from Rs 21.97 crore. Employee benefits expenses declined 4.3 per cent yoy to Rs 28.92 crore in Q2 2018 from Rs 30.21 crore. Selling and distribution expenses reduced 3.5 per cent yoy to Rs 50.84 crore in Q2 2018 from Rs 52.69 crore.
Company speak
Videocon d2h executive chairman Dhoot said, “I am pleased to report that we continued to deliver a strong quarterly result with our adjusted EBITDA being our highest ever quarterly adjusted EBITDA at Rs 2.91 billion. Our adjusted EBITDA per subscriber continued to improve further and came in at Rs 73 per subscriber per month.”
“We continue to see a recovery on the ground and expect overall business prospects to improve driven by several factors including lower content availability on the FreeDish platform and the Indian government’s focus on increasing affordable housing and improving rural income levels in the recent budget,” he added.
“During the quarter, the company received all the necessary approvals relating to its amalgamation with and into Dish TV India. The two companies now intend to file the relevant intimations / e-forms with the Registrar of Companies, Ministry of Corporate Affairs, Maharashtra, Mumbai in the last week of February 2018, which filing date will become the effective date for the proposed merger. The company will issue the relevant timelines and other mandatory notices in relation to the merger in due course,” concluded Dhoot.
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DTH
Prasar Bharati’s WAVES earns Rs 2.9 crore in first year
Platform scales content, users but monetisation gaps limit revenue growth.
MUMBAI: Big waves, small ripples at least for now. When Prasar Bharati launched its OTT platform WAVES at the 55th International Film Festival of India in November 2024, it pitched a bold vision: a homegrown rival to global and domestic streaming giants, blending video, audio, gaming and commerce into a single digital ecosystem. Five months into FY2024–25, however, the platform’s revenue stands at just Rs 2.90 crore, a figure that underscores the gap between ambition and monetisation.
On paper, WAVES looks anything but modest. The platform has ingested 13,608 titles, totalling 9,495 hours of content, with over 13,000 titles already live. It has streamed more than 575 live events from the Mahakumbh Amrit Snan and the 76th Republic Day parade to the Hockey India League, Kabaddi World Cup and Mann Ki Baat while offering 74 live TV channels and 12 radio channels. With over 10 lakh registered users and more than 200 content partners onboarded, the scale resembles that of a fully operational streaming service rather than a pilot project.
The architecture supporting this scale is equally robust. Built under Prasar Bharati’s Central Archives vertical, WAVES runs on a cloud-based infrastructure with DRM, encryption and an integrated analytics dashboard. It includes dedicated units for content ingestion, quality control, publishing, graphics, marketing and billing, and is distributed across platforms such as OTTplay, Tata Play and BSNL. The offering extends beyond video to include audio-on-demand, e-games and even e-commerce via ONDC integration.
Yet, the numbers reveal a core disconnect. Despite its scale, WAVES generated just Rs 2.90 crore in a market where India’s OTT industry crossed Rs 23,000 crore in 2024. A key bottleneck lies in monetisation infrastructure: subscriptions cannot currently be purchased within the app and must be completed via an external website. In a mobile-first country where over 95 per cent of OTT consumption happens on smartphones, this extra step creates friction that most users are unlikely to overcome.
Ironically, content is not the problem, it is the platform’s biggest strength. Prasar Bharati holds one of the world’s richest broadcast archives, including 45,154 hours of digitised Akashvani programming and 35,723 hours from Doordarshan. For WAVES alone, over 3,800 hours of archival content have been made OTT-ready, including classics such as Ramayan and Shaktimaan, alongside rare cultural recordings and historical broadcasts.
There are early signs that this library holds commercial potential. Revenue from archival content licensing rose sharply to Rs 3.38 crore in FY24, up from Rs 67 lakh the previous year. Meanwhile, free digital platforms continue to drive massive reach, the PB Archives Youtube channel clocked 119.78 million views and added 4,02,000 subscribers in FY2024–25, crossing 1.7 million in total, while DD News has over 5.84 million subscribers.
That, however, presents a strategic dilemma. While free distribution builds scale, it also conditions audiences to expect content at zero cost making it harder to transition to paid models. WAVES, designed as a hybrid AVOD-SVOD platform with advertising and subscription layers, is yet to fully crack this balance.
The broader challenge is not technological but strategic. In an ecosystem dominated by platforms offering seamless payments, aggressive pricing and high-budget originals, WAVES is still bridging the gap between being a content repository and a commercially viable product.
For now, the platform reflects both promise and paradox. It has the scale, the content and the infrastructure but until monetisation catches up, WAVES remains less a revenue engine and more a digital showcase of what India’s public broadcaster could become.
