Cable TV
Delayed Arasu DAS starts, 7 mn subs to get 180 channels in Rs 125
NEW DELHI: The Tamil Nadu Arasu Cable TV Corporation (TACTV)’s digital operations (DAS) were launched on 1 September with the inauguration of upgraded MPEG 4 control room and distribution of free set-top boxes. Around seven million Arasu subscribers will now have access to 180 channels in digital quality at a monthly subscription of Rs 125. The STBs will be distributed among users through local cable operators who can charge a one-time activation fee of Rs 200. The distribution of free STBs will be completed in three months, an official release said.
Tamil Nadu chief minister Edappadi K. Palaniswami formally launched the digital addressable system (DAS) at Nungambakkam in Chennai. Minister for information technology M Manikandan and chief secretary Girija Vaidyanathan were also present.
The distribution of free STBs was a promise made in the last AIADMK party manifesto by the late chief minister J Jayalalithaa.
The Centre had in April this year given a provisional MSO licence to Arasu on the condition that it had adopts DAS within three months.
Taking the ground that it had failed to get an adequate number of digital set-top boxes, TACTV had sought extension for three months beyond mid-July, but the Centre had only agreed to one month — till 17 August. Consequently, TACTV has been asked to complete the digitisation process by 17 August 2017 failing which the provisional the “registration may be suspended/revoked.”
Its present application seeking a further extension is still pending with the information and broadcasting ministry.
Four monthly packages have been offered to subscribers, including paid and free-to air channels: 180 channels for Rs 125, 230 channels for Rs 175, 260 for Rs 225, and 300 for Rs 275. The subscription fee is exclusive of 18 per cent GST.
According to government advertisements in the local media, STBs come with a three-year warranty and TACTV is the only state-owned undertaking in India to offer STBs at no cost. TACTV is aiming at six million standard definition (SD) STBs and one million high definition (HD) STBs.
“The proposed TV services (300 channels to start and to be expanded to 500) will be in MPEG 4 Standard definition and 30 Television services in HD (MPEG4) and 20 FM Audio services with provision to add more SD & HD Channels in the near future,” according to the tender document issued in May this year when seeking STBs.
It also said the system will ultimately aim to broadcast 500 TV channels, including 50 HD channels and 20 FM audio Channels. The initial subscriber base is expected to be over 7 million.
Meanwhile, the central government is still to take a final decision on repeated recommendations by the Telecom Regulatory Authority of India that states the political parties, and religious groups should not be permitted in broadcasting or distribution sectors.
ALSO READ :
Cable TV
Den Networks Q3 profit steady despite revenue pressure
MUMBAI: When margins wobble, liquidity talks and in Q3 FY25-26, cash did most of the talking. Den Networks Limited closed the December quarter with consolidated revenue of Rs.251 crore, marginally higher than the previous quarter but down 4 per cent year-on-year, even as profitability stayed resilient on the back of strong cash reserves and disciplined cost control.
Subscription income softened to Rs.98 crore, slipping 3 per cent sequentially and 14 per cent from last year, while placement and marketing income offered some cheer, rising 15 per cent quarter-on-quarter to Rs.148 crore. Total costs climbed faster than revenue, up 7 per cent QoQ to Rs.238 crore, driven largely by higher content costs and operating expenses. As a result, EBITDA dropped sharply to Rs.13 crore from Rs.19 crore in Q2 and Rs.28 crore a year ago, pulling margins down to 5 per cent.
Yet, the bottom line refused to blink. Profit after tax stood at Rs.40 crore, up 15 per cent sequentially and only marginally lower than last year’s Rs.42 crore. A healthy Rs.57 crore in other income helped cushion operating pressure, keeping profit before tax at Rs.48 crore, broadly stable quarter-on-quarter despite the tougher cost environment.
The real headline-grabber, however, sits on the balance sheet. The company remains debt-free, with cash and cash equivalents swelling to Rs.3,279 crore as of December 31, 2025. Net worth rose to Rs.3,748 crore, while online collections accounted for 97 per cent of total receipts, underscoring strong cash discipline across operations, including subsidiaries.
In short, while Q3 showed signs of operating strain, the financial backbone remains solid. With zero gross debt, steady profits and a formidable cash war chest, the company enters the next quarter with flexibility firmly on its side proving that in uncertain markets, balance sheet strength can be the best growth strategy.








