e-commerce
Deepinder Goyal’s Zomato levels up to its final form: Eternal Ltd.
MUMBAI: It’s official! Zomato, the brand that revolutionised food delivery in India, is stepping into a new era under the corporate name Eternal Ltd. Founder & CEO Deepinder Goyal has revealed this strategic transformation, marking a significant shift in the company’s vision beyond food delivery and into a broader, more enduring business ecosystem.
Why the change? Well, when you’ve built a brand that’s synonymous with convenience, innovation, and sheer hustle, the next step is to future-proof it. Eternal Ltd. isn’t just a name—it’s a mindset. It represents a company that is built to last, a powerhouse that goes beyond Zomato’s food delivery dominance to encompass Blinkit, District, and Hyperpure.
Revealing the motivation behind the rebrand, Goyal shared that Eternal isn’t about claiming invincibility—it’s about acknowledging the journey, the challenges, and the constant evolution required to stay relevant. “True permanence isn’t built on bold claims. It is forged in self-doubt, hunger, and the relentless pursuit of being better than yesterday,” he wrote in his letter to shareholders. Talk about poetic business moves!
Beyond food, this marks the birth of a new age conglomerate. This shift signifies a larger play— Our beloved Zomato is no longer just about food. Eternal Ltd. will house four key businesses:
. Zomato (Food delivery and dining services)
. Blinkit (Quick-commerce champion)
. District (A yet-to-be-revealed exciting venture)
. Hyperpure (B2B food supply for restaurants)
The company has already received Board approval for the name change, and once shareholders give the green light, Zomato Ltd. will officially become Eternal Ltd. The stock ticker will change from ZOMATO to ETERNAL, and the corporate website will transition from zomato.com to eternal.com.
Seventeen years ago, Goyal started Zomato—then Foodiebay—by simply uploading restaurant menus online. Fast forward to today, and the company has become India’s first tech startup to enter the BSE Sensex, creating significant wealth for employees, investors, and shareholders alike. The journey from a menu aggregator to a top-30 listed Indian company has been nothing short of legendary.
Eternal Ltd. aims to be bigger, bolder, and broader in its impact. With Blinkit’s meteoric rise in quick-commerce, the food-tech giant is looking at new growth engines that will keep it relevant for decades to come. This isn’t just a name change-it’s a statement of intent.
For customers, nothing changes-Zomato will remain your favourite go-to for food cravings. But as a company, Eternal Ltd. is setting its sights on an even grander future, one where it plays a bigger role in shaping India’s digital commerce landscape.
Final bite – A food delivery empire turning into a multi-industry conglomerate? That’s one eternal glow-up! Now, the only question that remains-what’s next on the menu?
e-commerce
Flipkart rolls out 105 per cent bonus for 20,000 employees
Strong FY25 performance drives payouts even as layoffs and shifts unfold.
MUMBAI: In a year where belts were tightened and rewards loosened, Flipkart seems to be playing both offence and defence trimming roles on one hand while handing out a generous 105 per cent bonus on the other. The Walmart owned e commerce major has rolled out a 105 per cent bonus payout for 2025, covering nearly 20,000 employees, signalling a year of steady operational momentum even as the company navigates restructuring pressures. The payout, communicated internally by chief human resources officer Seema Nair, is tied to performance across key metrics including growth, operational efficiency, financial outcomes and people indicators, a combination that suggests the company is inching closer to its long stated goal of sustainable profitability.
Employees at SD level and below are set to receive their bonuses in March, while payouts for senior leadership, including vice presidents and senior vice presidents, will follow after the close of the performance cycle. The elevated 105 per cent multiplier stands out in a sector where cautious payouts have increasingly become the norm, pointing to what appears to be a relatively strong internal scorecard for FY25.
Yet, the announcement arrives with a noticeable contrast. Earlier this year, Flipkart reduced its workforce by around 300 roles as part of its annual performance review process. While officially framed as performance driven, the juxtaposition of layoffs alongside above target bonuses reflects a more nuanced balancing act, one that prioritises cost discipline while continuing to reward and retain high performing talent.
This dual approach is becoming increasingly common across the technology and e commerce landscape, where companies are navigating an uneven hiring environment while under pressure to deliver profitability. Rewarding top contributors, even amid selective workforce reductions, allows firms to maintain morale and retain critical talent without losing sight of financial prudence.
At the same time, Flipkart is also undergoing leadership shifts that hint at a broader strategic recalibration. Nishant Verman has been appointed senior vice president for corporate development and partnerships, while group chief financial officer Sriram Venkataraman is set to step down. Ravi Iyer will take on expanded responsibilities within the finance function, marking a reshuffle at the top as the company gears up for its next phase.
These changes come amid reports that Flipkart is planning to shift its holding structure back to India, a move widely interpreted as groundwork for a potential public listing. While timelines remain fluid, the combination of stronger financial discipline, leadership restructuring and employee incentivisation suggests a company preparing itself for greater scrutiny and scale.
For employees, the 105 per cent payout offers a welcome boost in what has otherwise been a period of adjustment. For Flipkart, it is a signal that even as it cuts where necessary, it is willing to spend where it counts. In the high stakes game of growth versus profitability, the company appears to be hedging its bets carefully, rewarding performance while reshaping itself for what could be its most defining chapter yet.
