Connect with us

News Broadcasting

Death-knell for DD News?

Published

on

The news does not seem too good. Today’s speculative leak that DD News is to be shut will come as a shocker to many. Especially to the high-profile producers who were commissioned to produce shows for DD News, ranging from Nalini Singh, Rajat Sharma and Anuradha Prasad’s BAG Films (along with husband Rajiv Shukla) to Harish Thawani’s Nimbus Communications which provides six hours of business news to the channel daily. 

Especially considering that the channel came up as a step child on 15 August 1999, and drifted around for a year. An agreement was signed with Modi Entertainment wherein it offered a minimum bank guarantee of Rs 48.1 million for every quarter until September 2005 for distributing boxes and collecting subscriptions from cable ops for DD News and DD Sports, which were both digitally encrypted. The deal was signed to increase the two channels’ visibility in Indian homes. 

But apparently that has not happened (reportedly, the agreement fell through), neither have advertisers or sponsors come on board. The result reportedly: the Prasar Bharati board has started discussing whether DD News is a candidate for euthanasia as it is bleeding with no signs of the haemorrhaging stopping. 

Advertisement

Sources indicate the discussions are very preliminary, and no decisions have been taken. DD News currently gobbles up RS 300 million a year, a large chunk of which is doled out to private producers. 

Earlier this year, DD had asked these producers to promote their programmes on DD News to create awareness for the service. Apparently, the circular met with a lukewarm response with the channel failing to generate enough viewer awareness.

Reports are that the Prasar Bharati finds DD News too expensive to maintain and that it will gradually be phased out over the next six months. Replacing it will be a new channel offering a mix of kids, arts and literature related show. 

Advertisement

The board has also reportedly proposed that DD National will have 30 per cent of its programming devoted to news as a compensation for DD News blanking out. 

The announcement of a reported closure comes at a time when news and current affairs channels have taken centre stage following the terrorist attacks in New York. Viewers have been increasingly surfing into news channels to get an update on the latest developments, be it on CNN, BBC or Star News or DD News.

Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News Broadcasting

TV9 to host What India Thinks Today Summit 2026 in Delhi

PM Narendra Modi to keynote two day forum on India and the world

Published

on

NEW DELHI: TV9 Network is gearing up to host the fourth edition of its flagship What India Thinks Today Summit 2026 on March 23 and 24 in the national capital, bringing together a wide spectrum of voices to debate India’s place in a shifting global order.

The summit will open with a keynote address by Narendra Modi, setting the tone for this year’s theme, “India and the world”, as the country positions itself at the crossroads of economic growth, geopolitical shifts and technological change.

From cabinet ministers to chief ministers, business leaders to cultural figures, the event promises a crowded stage and a lively exchange of ideas. Union ministers such as Piyush Goyal and Jyotiraditya Scindia are expected to attend, alongside state leaders including Mohan Yadav, Pushkar Singh Dhami, Bhajan Lal Sharma, Nayab Singh Saini and Bhagwant Mann.

Advertisement

Political voices from across the aisle, including Smriti Irani, Akhilesh Yadav and Asaduddin Owaisi, will also join the conversation, ensuring that the debates are as diverse as they are dynamic.

Adding a cultural and sporting touch, personalities such as yoga guru Swami Ramdev, poet Kumar Vishwas and cricketing names like Sourav Ganguly, Axar Patel and Arshdeep Singh are set to share the stage. Global business leaders and diplomats will further widen the lens, reflecting the summit’s international outlook.

Speaking ahead of the event, TV9 Network managing director and chief executive officer Barun Das, said India stands at a unique moment in history, combining demographic strength, technological capability and entrepreneurial energy. He noted that in uncertain times, honest conversations and bold ideas will shape the country’s trajectory.

Advertisement

The summit will explore themes ranging from economic growth and governance to innovation, sustainability and culture, positioning itself as a platform for dialogue at a time when the world is in flux.

With a packed agenda and a high-profile guest list, What India Thinks Today Summit 2026 aims to do more than just talk. It seeks to capture a moment where India is not only part of the global conversation, but increasingly helping lead it.

Advertisement
Continue Reading

Advertisement News18
Advertisement All three Media
Advertisement Whtasapp
Advertisement Year Enders

Indian Television Dot Com Pvt Ltd

Signup for news and special offers!

Copyright © 2026 Indian Television Dot Com PVT LTD